Frost & Sullivan's Next Generation Mobile Communications Subscription Provides Wireless End-user Data Analysis

Business Wire, June 7, 2005

PALO ALTO, Calif. -- Frost & Sullivan (www.frost.com) and SMS.ac, Inc. (www.sms.ac/corporate) jointly announced a partnership that will incorporate ongoing end-user intelligence and analysis into Frost & Sullivan's Next Generation Mobile Communications subscription.

With more than 30 million registered users, SMS.ac, Inc. (www.sms.ac) SMS.ac is host to the largest community of mobile phone users in the world. Frost & Sullivan and SMS.ac will collaborate on research projects related to various subjects, impacting the mobile industry. Both firms' initial projects involve consumer preferences with mobile handsets (World Mobile Handheld Devices Markets).

If you are interested in Frost & Sullivan's Next Generation Mobile Communications Subscription, which will now offer end-user surveys along with syndicated deliverables to develop timely and comprehensive market analysis, then send an e-mail to Mireya Castilla - Corporate Communications at mireya.castilla@frost.com with the following information: your full name, company name, title, telephone number, e-mail address, city, state, and country. We will send you the information via e-mail upon receipt of the above information.

"This partnership between Frost & Sullivan and SMS.ac, provides up-to-date research and analysis garnered from the world's largest mobile community," says Brent Iadarola, Industry Research Manager for Frost & Sullivan's Mobile Communications Group. "We believe that educated business decisions can be made more quickly and more effectively as a result of the mobile-related intelligence that will be available through our ongoing collaboration with SMS.ac."

SMS.ac will survey its community members, and Frost & Sullivan will analyze, interpret and report the results. The compiled data on the attitudes and behaviors of mobile handset users from around the world will be utilized by enterprises seeking to predict future trends, consumer preferences and spending habits, before forging and executing key mobile strategies.

"Obtaining data within hours from mobile phone users around the world is important and it is the analysis of that data that can steer companies toward making profitable business decisions ahead of their competition," notes Greg Wilfahrt, Executive Vice President at SMS.ac. "Frost & Sullivan consistently delivers on-target examinations and recommendations to their clientele. Their ability to interpret global market data ahead of the curve, coupled with SMS.ac's anytime-anywhere access to mobile phone users' behaviors and preferences, makes this research partnership between SMS.ac and Frost & Sullivan an attractive addition to any business' marketing research arsenal."

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.frost.com.

Next Generation Mobile Communications