Business Services Industry

STTC Subsidiary, WholesaleByUs, Adds A Library Of 400,000 Music And Movie Products - Adds New Credit Card Processing On WBU Website

Business Wire, March 3, 2005

BERNARDSVILLE, N.J. -- SoftNet Technology (OTCBB Symbol: STTC) (German WKN#: A0B7RZ) today announced that wholly owned subsidiary, WholesaleByUs, LLC (WBU), added a library of about 400,000 film/movie and music DVD, CD, Cassette and VHS products. WBU, which has only used PayPal to date to transact business over the internet, added a new shopping cart to include Visa and Master Card for the purchase of products on the WBU website.

WBU now has well over 400,000 products available on it's website with the new addition of the library of music and movies. New shopping categories will continually be added and expanded to the Website to break down and improve searches for consumers. The website will continue to go through further changes to improve the shopping experience. The credit card processing and new shopping cart will be expanded to include Discover and American Express in the near future.

Now that a majority of the technology and procedure changes are in place, new products and features (such as the new shopping cart) have been and will continue to be added. It was vital for the Company to be in a position to handle any increases in sales and orders before adding these products and shopping cart additions. Until March 2, 2005, all sales were conducted only through PayPal. The new shopping cart will now provide for an easier and more enjoyable shopping experience for consumers that visit the WBU Website

The changes made in the past few months are continually showing increases in the overall number of sales and products being sold. WBU went from about 85 items sold per day in the first 45 days of the New Year to just over 100 items the past 15 days (not including this week) to an average of over 135 items sold per day this week. New midlevel management is being added along with programmers. Going forward, additional support will also be provided from Indigo Technology, STTC's new wholly owned subsidiary.

Please visit our website at www.softnettechnology.com for more information or call the company directly at 866-898-4842 (local - 908-204-9911) James M. Farinella, CEO.

The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking statements made on behalf of the company. All such forward-looking statements are, by necessity, only estimates of future results and actual results achieved by SoftNet Technology Corp (STTC) may differ materially from these statement due to a number of factors. STTC assumes no obligations to update these forward-looking statements to reflect actual results, changes in assumptions or changes in other factors affecting such statements. You should independently investigate and fully understand all risks before making investment decisions.

COPYRIGHT 2005 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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