Knowlagent's Catalyst Customer Conference Speaks to the Future of Call Centers; Top Innovators from Fortune 500 Companies Share their Insight at Knowlagent Conference

Business Wire, May 11, 2005

ATLANTA -- Knowlagent(R), the only solutions provider that guarantees rapid revenue growth from the customer service channel, today announced that it has assembled an all-star lineup of speakers for Catalyst, the company's first annual customer conference. Taking place May 16-18, 2005 at Saddlebrook Resort in Tampa, Fla., the three-day conference will be an open and innovative setting for senior executives to share key learnings and insights about the changing role and importance of the call center in today's business environment.

Themed Share the Present. See the Future., Catalyst will feature visionary business leaders from some of America's best recognized companies speaking on issues and challenges encountered in managing the business of the call center. Topics include executing a transformation and change management program, defining critical success factors and achieving your business objectives, effective coaching, building an exceptional call center from the ground up, and more.

Known worldwide for her incredible Olympic performances, Bonnie Blair will serve as keynote speaker. Blair, the most decorated Winter Olympian in U.S. history, is the only female and the only winter Olympian to win five gold medals and one bronze medal in individual events. Her address, entitled "Achieving Your Personal Best," will share how she has transferred the same ideals she faced as an athlete into the real world, and achieved personal success through dedication, balance and the ability to take a risk.

Conference attendees will also be guests of Coca-Cola Enterprises (CCE) for a site visit to the company's less-than-two-year-old Customer Development Center in Tampa. CCE is the world's largest marketer, distributor and producer of bottled and canned liquid nonalcoholic refreshment. Opened in July 2003 with 50 agents, and led by Vice President Nita Pennardt, the CCE center has grown to house more than 430 agents, generating approximately $1.6 million in revenue per day. Pennardt attributes its success to effectively utilizing Knowlagent's solution and a focus on high-quality customer satisfaction.

Knowlagent also has assembled a top-class panel including industry experts from Gartner, Deloitte Consulting, Beagle Research, and Knowlagent Co-founder Matt McConnell. Facilitating the panel as moderator will be Mila D'Antonio, managing editor of 1 to 1 Magazine. The panel will address "What is the BUSINESS of the call center in today's market?" This panel will tackle issues such as changes taking place in the call center space, what technologies and processes are being introduced, and ultimately the role of the call center in today's business.

"Our customers are feeling the pressure to provide more value from their call centers than ever before, and Knowlagent's solution addresses the top two concerns we hear most often: the need to drive revenue from the service channel and the desire to improve customer loyalty," said Rusty Gordon, chief executive officer of Knowlagent. "Catalyst provides our customers with a chance to hear and learn from other business leaders who have successfully addressed both of these challenges with the Knowlagent solution."

Knowlagent's Catalyst is designed as an invitation-only executive conference where attendees will hear case studies from industry thought leaders who have successfully transformed their operations to drive significant improvements in their call center effectiveness, including increases in sales and customer satisfaction. The event offers customers a unique occasion to share best practices, to hear from industry experts, and to see hands-on demonstrations of Knowlagent's new r8 solution.

About Knowlagent:

Knowlagent helps innovative companies create rapid and sustainable revenue growth from the service environment. The Knowlagent solution allows customers to generate exceptional sales growth in the service environment, leveraging current investments in service personnel and technologies, and without disrupting critical service levels. Knowlagent is the foundation of sales and service excellence every day for Fortune 500 companies in the financial services, retail, telecommunications and healthcare industries. For more information, call 888-566-9457 or visit www.knowlagent.com.

Media Note:

If you are a member of the media and are interested in attending the conference, please contact Sonia Fuller.