Next Inc. and American Biker of Charleston LLC. Enter into Strategic Alliance and Marketing Joint Venture; Webb Brothers, Seen on Discovery Channel, Team With Next Inc. To Launch American Biker Apparel

Business Wire, May 18, 2005

CHATTANOOGA, Tenn. -- Next Inc. (OTCBB:NXTI) an emerging leader in the sportswear and promotional products industry today announced they and American Biker of Charleston South Carolina have joined forces to promote the American Biker(TM) apparel brand.

Biker icons Stephen and Trey Webb, founders of American Biker of Charleston South Carolina www.americanbiker.biz have spent the last decade building their Biker Culture(TM) vision. Stephen Webb commented, "As the latest explosion of the American biking phenomenon unfolds, we plan to be out there among the cowboys who are leading the way. Whether it is the filming of documentaries covering the great rallies, or the development of our American Biker Magazine(TM) show, or the promotion and production of new events and media that celebrate our collective passions, you can count on American Biker(TM) to be out front. This is why we have partnered with Next Inc. to help create and promote the American Biker(TM) brand. We're extremely excited about this opportunity and look forward to a long term mutually beneficial relationship."

In a recent article by Rick Barrett of Knight Ridder, baby boomers born between 1946 and 1964 are characterized as not being shy about spending money on their bikes and they plan to ride for decades. That's exactly what the American motorcycle industry wants as the baby boomers generation pushes the middle-age envelope. David Anders, Merrill Lynch analyst, stated, "Since 1995, US motorcycle registrations have increased from 3.8 million to nearly 6 million at the end of 2004. Baby boomers are in the driver's seat of the current expansion." Next believes this target audience and their significant purchasing power presents an opportunity to make the American Biker brand a recognized and respected source of quality products for the American motorcycle market.

Co-marketing efforts have commenced and are bolstered with the launch of www.americanbiker.com, a newly available online e-commerce store where the new American Biker(TM) product offerings may be viewed and purchased electronically. American Biker will also have a presence at all the major bike rallies nationwide such as Sturgis and Daytona Bike week where the Webb brothers and other notable biker names will make personal appearances in support of American Biker(TM).

Mr. Bill Hensley, the Next Inc.'s CEO stated, "We are thrilled to have formed this partnership with the Webb Brothers and American Biker(TM). We firmly believe this partnership has the makings of something special. With their gaining of notoriety in the motorcycle community and our ability to generate state of the art graphics and quality product offerings, we're pursuing this opportunity at full throttle. The collective passion felt by all involved in this opportunity gives us great cause for optimism."

About Next Inc. http://www.nextinc.net

Next, Inc. is a creative and innovative sales and marketing organization that designs, develops, markets, and distributes licensed and branded promotional products and imprinted sportswear primarily through major college and university, motor sports and other major promotional key licensing agreements and the Company's own proprietary designs. Next is one of the dominant companies in the highly fragmented licensed promotional products and imprinted sportswear industries.

About American Biker(TM) http://www.americanbiker.biz / http://www.americanbiker.com

Stephen Webb and Trey Webb are well known in the national and international motorcycling communities as "authentic" American bikers. Their contacts and personal relationships in the industry include the top innovators in motorcycle and chopper engineering, many of the top media stars in the biker community, numerous writers with top publications, and many of the top fashion design firms that cater to the biker culture. As the owner/operators of the popular motorcycle dealership American Biker(TM) in Charleston, SC, the Webb brothers are well respected as top authorities on the motorcycle culture and motorcycles of all brands. Stephen Webb is a graduate of Winthrop College and Trey Webb is a graduate of Newberry College, both respected liberal arts schools in South Carolina.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, which contains a safe harbor for forward-looking statements. The Company relies on this safe harbor in making such disclosures. The statements are based on management's current beliefs and assumptions about expectations, estimates, strategies and projections. These statements are not guarantees of future performance or results and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements