Business Services Industry

Idaho Technology Picks Siebel CRM OnDemand Over Salesforce.com; Leading DNA Analysis Firm Prefers Hosted CRM Technology Leader's Efficient and User-Friendly Solutions

Business Wire, May 19, 2005

SAN MATEO, Calif. -- Siebel Systems, Inc. (NASDAQ:SEBL), the leading provider of customer-facing solutions, today announced that Idaho Technology chose Siebel CRM OnDemand over salesforce.com for its hosted CRM solution. Siebel CRM OnDemand will allow Idaho Technology to better manage its five-year, 600 percent organic growth rate. Idaho Technology uses the Siebel hosted solution to improve and centralize its interactions with all IT customers while improving sales forecasting and logical sales flow, fine-tuning and measuring marketing, and tracking sales commissions.

Based in Salt Lake City, Utah, Idaho Technology is a privately held company and home to the fastest, highest-quality machines in the world for DNA analysis, including DNA amplification, real-time thermo-cycling, and SNP detection. Having created many commercial instruments and reagents for use in research and applied fields, Idaho Technology's systems are commonly found in laboratories around the world. Researchers, medical technicians, law enforcement officers, and soldiers in the field use the company's devices on a daily basis to detect or study human genetics, disease-causing organisms, or biothreat agents.

"With 600 percent organic growth over the past five years, we clearly needed to improve and centralize communication with all IT customers," said Raymond Tarr, Director of Sales and Marketing, Idaho Technology. "We needed a solution to help us better forecast sales, track marketing efforts and success, establish a logical sales flow, and track commissions for our sales staff. The core CRM requirements for us were ease of use, built-in reporting, strong customization capabilities, reasonable ROI, room for expansion, and offline functionality. After an extensive review of six different CRM providers, only Siebel CRM OnDemand could provide the required functionality for us."

As a relatively small company, Idaho Technology appreciated the limited capital investment required to adopt Siebel CRM OnDemand. In addition, Siebel CRM OnDemand had to be rapidly deployed, reliable, and easy to access. From a management perspective, data security and the ease of adding users were also important. In the end, the reasons Idaho Technology chose Siebel CRM OnDemand were the intuitive user interface, robust analytics, and the offline capability, which are all included in the base product.

Idaho Technology will rely on Siebel CRM OnDemand's sales process tool to help foster an environment of professional growth, allowing sales managers to identify where a sales rep needs additional training. The company also plans to use Siebel Systems' hosted solution to accelerate the sales cycle; increase sales pipeline visibility; and improve lead management, reporting, and analysis. These combined benefits will ultimately provide the company with more sales revenue and a better overall view of its business.

About Siebel CRM OnDemand

Siebel CRM OnDemand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM OnDemand quickly, easily, and affordably without any up-front IT investments. Hosted by IBM, Siebel CRM OnDemand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM OnDemand is now available for purchase. For more information, visit www.crmondemand.com.

About Siebel Systems

Siebel Systems is the world's leading provider of customer-facing solutions that deliver demonstrable business results and long-term competitive advantage. Siebel's multichannel offerings allow organizations to intelligently manage and coordinate all customer interactions across the Web, contact center, field sales/service force, branch/retail network, and indirect and partner distribution channels. Siebel solutions draw upon the company's best-in-class capabilities in customer relationship management (CRM), business intelligence, and customer data integration and can be deployed as licensed software or as a hosted service. Siebel solutions are tailored to the unique needs of 23 industries and incorporate industry-specific business processes, best practices, and business insight. They are the product of more than $2 billion in R&D investments and reflect over 11 years of experience with more than 4,000 organizations. Together with its extensive global network of alliance partners, Siebel provides the people, process, and technology expertise critical in driving business value from the deployment of customer-facing solutions. Over 3 million users worldwide in organizations of all sizes depend on Siebel solutions to deliver dramatic improvements in how they identify, acquire, retain, and serve customers. For more information, visit www.siebel.com.