Pegasystems Introduces Sales Process Manager for Healthcare Payers; Boosts Sales Efficiency via Smart BPM Platform

Business Wire, May 23, 2005

CAMBRIDGE, Mass. -- Healthcare payers want to spend more time building relationships and less time on administrative tasks. In response, Pegasystems Inc. (Nasdaq: PEGA), the leading provider of smart business process management (BPM) software, today announced the release of Sales Process Manager(TM). Sales Process Manager provides packaged, best-practice pipeline management rating, quoting and group enrollment workflows designed to help healthcare payers manage proposal generation, underwriting, rating and enrollment. It is designed for rapid deployment and easy extension throughout healthcare organizations.

Pegasystems' Sales Process Manager framework provides the foundation for healthcare payers to build for change, making it easy to adapt to internal policy changes, new product innovations and pricing structures.

Among the benefits of Sales Process Manager:

--A single view of all profiles including broker, agency and prospect;

--Full sales pipeline visibility and reporting;

--Quote turn-around times reduced by as much as 80%;

--Reduction in anti-selection in multiple product sales; and

--Elimination of group enrollment backlogs.

Sales Process Manager is a packaged, scalable solution that enables healthcare payer organizations to more effectively and efficiently manage their sales channels, including all inside sales representatives and sales brokers. With Pegasystems, payer organizations gain the agility required to achieve revenue growth and boost sales productivity, by capturing new objectives, optimizing sales processes and driving work to completion. The product is available immediately.

"Healthcare payer sales organizations can get slowed down when using multiple legacy systems for proposal generation, underwriting, rating and enrollment. Many are unable to effectively coordinate the efforts of their outside brokers. This leads to significant gaps in execution between organizational decisions and its operations," said Jay Sherry, Vice President of BPM Markets, Pegasystems. "Pegasystems Sales Process Manager provides payer organizations the advantage of effectively managing their sales pipelines - from rating and quoting to even enrolling members."

About Pegasystems

Pegasystems Inc. (Nasdaq: PEGA) provides software to automate complex, changing business processes. Our Business Process Management (BPM) solutions provide organizations with the agility critical to managing growth, productivity and compliance. Our solution unifies pure-play BPM software with a sophisticated Business Rules Engine to drive business effectiveness. This patented technology enables organizations to "build for change" and overcome the execution gap that occurs as evolving business objectives outpace the ability of business systems to respond.

Pegasystems' BPM suite offers standards-based technology built in a rapid-solution development environment. Our BPM solution combines the capability to solve a full range of business process challenges with the opportunity to leverage existing technology investments. By enabling business process responsiveness, Pegasystems makes it easier for people and systems to work together.

Pegasystems' award-winning BPM suite is complemented with best-practice solution frameworks based on more than 20 years of experience helping Fortune 500 and other leading corporations in the financial services, insurance, healthcare, manufacturing and government markets.

Headquartered in Cambridge, MA, Pegasystems has regional offices in North America, Europe and the Pacific Rim. For more information, visit www.pega.com.