Ingenious Med Announces Alan Colberg of Bain & Company Joins Advisory Board; Strategy And Healthcare Industry Experience Bring Guidance For Growth

Business Wire, May 4, 2005

ATLANTA -- Ingenious Med, leaders in software for improving inpatient care quality and hospitalist charge capture collection, announces that Alan Colberg, managing director of the Atlanta office of Bain & Co., has joined the company's Advisory Board. Mr. Colberg has nearly twenty years experience as a corporate strategist, ten years experience as a line executive with profit and loss accountability, along with extensive client work in business services and technology, including healthcare. During this time, Alan has consistently created shareholder value through organizational realignment, process improvement, profitability analysis, and competitive positioning.

"As an emerging leader in the healthcare software industry, Ingenious Med has developed an innovative solution that effectively leverages mobile technology and charge capture software for improving patient care and profoundly changes the way hospitals and physicians conduct business," said Alan Colberg. "In my experience the most successful companies are those that really understand the customer and it is clear that Ingenious Med has grasped the needs and workflows of their customers. I look forward to contributing to the future growth and success of this company."

"We are pleased to attract exceptional Advisory Board members, starting with Alan Colberg, to position our firm for growth and expansion," said Steven T. Liu, MD, founder and CEO of Ingenious Med. "His healthcare and strategy experience will help guide Ingenious Med to the best technology and business tactics to benefit customers and investors."

Alan was the driving force behind the opening and rapid expansion of Bain's Atlanta office and Southeastern USA services. In addition to running the Atlanta office, Alan co-heads one of Bain North America's consulting practice areas, focusing on strategy, business development, and process innovation. Alan serves on the Board of Trustees for the Atlanta International School, the Atlanta College of Art, and the Metro Atlanta Chamber of Commerce. Mr. Colberg is a Summa Cum Laude graduate of the Wharton School and earned his MBA from the Harvard Business School.

About Ingenious Med, Inc.

Ingenious Med offers next-generation, healthcare industry software, "designed by physicians for physicians." For years, the firm's large, national customer base has relied upon this leading solution. At Ingenious Med, clinicians and healthcare IT experts deliver software that works well in the crucible of a busy clinical practice. Practicing physicians establish the interface and process foundations for clinical software development. The result is creation - and exacting refinement - of ergonomic, intuitive, and practical applications for the busy physician.

Current solutions for medical practices include wireless PC, handheld, and server-based software that serve physicians as they make hospital rounds, allowing them to easily gather information and capture charges at the patient's bedside. Captured data synchronizes with Ingenious Med's, Web-based ASP solution, providing easily accessible and secure information to the entire practice. Internet connectivity and Ingenious Med's charge capture applications simplify the practice of medicine for both clinicians and administrators.

Ingenious Med's mobile software solutions improve the healthcare billing process by providing physicians with an easy to use charge capture tool, which features an intuitive interface. Ready-to-go software includes comprehensive ICD-9, CPT, and RVU databases that are customized, for each specialty, to capture required data. Please find us on the Web at http://www.IngeniousMed.com or call (404) 815-0862.