Montana Promotion Division Selects Siebel Systems and Tier1 Innovation to Further Expand State's $2 Billion Tourism Industry; State Division Standardizes on Siebel Public Sector to Support Fastest-Growing Industry

Business Wire, May 5, 2005

SAN MATEO, Calif. -- Siebel Systems, Inc. (Nasdaq:SEBL), the leading provider of customer-facing solutions, today announced that the Montana Promotion Division, a division within the Montana Department of Commerce, is standardizing on Siebel Public Sector to support the state's fastest-growing industry -- tourism. The new system, termed VISITS (Visitor Information Systems in the Treasure State) will enable the Montana Promotion Division to more effectively attract visitors to the state, provide timely trip-planning assistance to potential visitors, and more efficiently deliver visitor guides and literature to prospective tourists. Siebel Systems alliance partner Tier1 Innovation is currently helping deploy VISITS, which is expected to be live in May 2005.

"Our priorities for evaluating solutions were clear -- minimal risk, strict budget alignment, and broad product capabilities out of the box," said Betsy Baumgart, Administrator, Montana Promotion Division. "After a rigorous review process, Siebel Systems and Tier1 Innovation stood out as the clear winners for this project. The two companies met our budget parameters; required modest product customization; and demonstrated tested, proven capabilities."

In 2004, nearly 10 million visitors to Montana spent $1.9 billion. Tourism is the second-largest industry in the state and a critical source of income. The Montana Promotion Division has seen a 15.8 percent increase in the number of nonresident visitors since 1994 -- and the Montana Department of Commerce seeks to continue growing this important state industry. In order to support additional increased tourism revenues, the Montana Promotion Division recognized the need for a state-of-the-art, consolidated system.

Previously, the Montana Promotion Division maintained a legacy system, which ultimately became outdated and unable to effectively manage the high volume of tourist-related inquiries. As the volume of phone inquiries decreased and the volume of email and Web inquiries increased, the old system proved unable to evolve. Additionally, the multiple disconnected components of the previous system required significant time and money to reconfigure or update and offered primitive reporting capabilities that did not provide critical tools for measuring the success of marketing campaigns.

The Montana Promotion Division will implement Siebel Public Sector to manage several key programs designed to promote tourism and attract visitors. Siebel Public Sector will enable the state's marketing team to manage, track, and report the success of marketing campaigns to key constituents. Siebel Systems' solution will also improve the ability of Montana Promotion Division travel counselors to assist visitors with trip planning, even allowing visitors to the state's tourism Web site to chat online in real time with travel agents. Finally, Siebel Public Sector will streamline order fulfillment and inventory management for tourist guides, promotional literature, hotel and travel planning, and more.

More than 75 regional, state, and local governments worldwide have selected Siebel Public Sector to improve service delivery by providing a central point for citizens to access government information and services, enabling collaboration among departments, and offering government employees a single view of the citizen via real-time data integration across multiple systems. Siebel Systems pioneered the industry-specific application model to help ensure that organizations of all sizes, public and private, across a variety of industries, achieve demonstrable business value from their CRM solutions. Today, Siebel Systems delivers 23 industry applications, including Siebel Public Sector, enabling organizations to establish a single, enterprise-wide view of their customers and execute key customer-facing business processes more effectively and efficiently. For more information, please visit www.siebel.com/crm/public-sector.> About Siebel Systems

Siebel Systems is the world's leading provider of customer-facing solutions that deliver demonstrable business results and long-term competitive advantage. Siebel's multichannel offerings allow organizations to intelligently manage and coordinate all customer interactions across the Web, contact center, field sales/service force, branch/retail network, and indirect and partner distribution channels. Siebel solutions draw upon the company's best-in-class capabilities in customer relationship management (CRM), business intelligence, and customer data integration and can be deployed as licensed software or as a hosted service. Siebel solutions are tailored to the unique needs of 23 industries and incorporate industry-specific business processes, best practices, and business insight. They are the product of more than $2 billion in R&D investments and reflect over 11 years of experience with more than 4,000 organizations. Together with its extensive global network of alliance partners, Siebel provides the people, process, and technology expertise critical in driving business value from the deployment of customer-facing solutions. Over 3 million users worldwide in organizations of all sizes depend on Siebel solutions to deliver dramatic improvements in how they identify, acquire, retain, and serve customers. For more information, visit www.siebel.com.