StrikeIron Launches Two Lead Generation Web Services; On-Demand Access to Generate Up-to-Date Leads for Any Size Business

Business Wire, Nov 8, 2005

RESEARCH TRIANGLE PARK, N.C. -- StrikeIron(TM) Inc., the worldwide leader of Web services commercialization through the StrikeIron Web Services Marketplace(TM), today announced the addition of two new publishers who have added lead generation Web services to the expanding Web Services Marketplace. The new Web services include a New Home Buyers Database from List Services Direct and the idEXEC Corporate Executives Database. Both Web services can easily be integrated into any individual application or suite of applications offered by an ISV.

"Accurate lead generation is critical to building any size business. These services provide new lead information quickly and accurately, allowing companies to improve the quality of leads and integrate the data into any business application, such as a CRM system, in real-time," said Bob Brauer, CEO and president of StrikeIron. "Our customers can now focus their sales and marketing resources on selling rather than on searching for leads."

The New Home Buyers and the Executive Decision Makers Databases are part of the growing StrikeIron Web Services Marketplace, the world's largest online marketplace dedicated to commercial Web services. The StrikeIron Web Services Marketplace brings together a community of providers and users to buy and sell Web services subscriptions. Users who subscribe through the StrikeIron Marketplace have instant access to a rich set of functionality and data and can take advantage of more flexible choices of protocols, simplified sign-on, simplified billing and accounting, flexible pricing alternatives, and integrated tools and services to accelerate their utilization.

New Home Buyers Database

The New Home Buyers Database from List Service Direct consists of a database of all single and multi-family home purchase transactions in the United States. This robust service contains the last 12 weeks of data on New Home Purchases and is updated weekly. The data can be searched by State, County, City, or ZIP Code. This Web service can be searched by Purchase Date, or Purchase within a specific period of time.

This Web service is excellent for accountants, banks, lawyers, contractors, insurance agents, retailers and other professionals seeking new business.

For more information on this service, visit: http://www.strikeiron.com/ProductDetail.aspx?p=168

Executive Decision Makers Database

idEXEC is an online global database of executives at the world's most important public, private, non-profit, and government organizations. idEXEC tracks 2 million executive decision-makers at 900,000 organizations in 172 countries - so you can find the right decision-maker fast. Details include, company overviews and job function information, detailed executive contact information, executive biographies and compensation, up-to-date direct dial telephone numbers, and search by multiple demographic/geographic Selects. This database is updated daily.

For more information on this service, visit: http://www.strikeiron.com/ProductDetail.aspx?p=178

About StrikeIron

Based in Research Triangle Park, NC, StrikeIron, Inc. is the leader in Web services commercialization with its breakthrough StrikeIron Web Services Business Network(TM) (WSBizNet(TM)). WSBizNet includes the premier StrikeIron Web Services Marketplace(TM) as the central ecommerce location for anyone to easily buy and sell Web services. The StrikeIron Web Services Marketplace provides the most reliable and trusted commercial Web services available in the market across the broadest spectrum of business needs. The Aurora Funds, Inc. and NC IDEA provided funding for StrikeIron after recognizing the significant opportunity presented by Web services and this unique management team. For more information, visit www.strikeiron.com.

StrikeIron, Web Services Business Network, WSBizNet, StrikeIron Web Services Marketplace, StrikeIron Marketplace Powered, and Web Services Marketplace, are trademarks of StrikeIron, Inc. All other brands or product names are the property of their respective holders.