VideoEgg & Blogging Leader Six Apart Join Forces to Simplify Online Video Publishing for Users; The VideoEgg Publisher Integrates with Six Apart's TypePad; Makes Video Blogging Easy to Publish & Fun for Users

Business Wire, Oct 25, 2005

NEW HAVEN, Ct. & SAN FRANCISCO -- VideoEgg, Inc., a leading innovator in web-based video publishing solutions, today announced a major step forward in making video blogging simpler, by integrating its signature offering, The VideoEgg Publisher, into Six Apart Ltd.'s TypePad service, currently one of the most popular blog platforms on the market. The VideoEgg Publisher is a Web-based video publishing technology that makes it easy for users to capture, encode, upload, and share online video.

Under the terms of the partnership, the VideoEgg Publisher will immediately be made available to all registered TypePad users free of charge. For the first time, TypePad users can painlessly upload videos to their TypePad blog without the headaches of encoding formats, export settings, incompatible player versions, long uploads, or complicated video software.

"Partnering with Six Apart makes The VideoEgg Publisher available to one of the largest blogging communities on the web, empowering thousands of users and broadening the appeal of video blogging," said Kevin Sladek, co-founder of VideoEgg. "TypePad will provide links to a 'Feature Preview' through which users can see how easy it is to use VideoEgg Publisher to create video posts for their blogs. Moving forward, we'll be rolling out vlogging tools for several Six Apart products, and we look forward to a new wave of users discovering this next frontier in blogging."

For the "Feature Preview," links on the TypePad site direct users to a co-branded page, where users can login to their TypePad accounts, and create and post vlog entries using VideoEgg Publisher. Once users have created a post, they hit submit as they normally would and the post with video is published to their blog.

"Our goal has always been to offer our users the most powerful and easy-to-use blogging tools on the web," said Michael Sippey, vice president of products at Six Apart, the leader in weblogging software and services. "That's why VideoEgg is the ideal partner for us -- we believe The VideoEgg Publisher represents the most advanced video posting technology available, and it has both the technical sophistication and ease-of-use our customers have come to expect."

The VideoEgg Publisher simplifies the complex process of video encoding and posting by reading dozens of video source formats, as well as allowing users to capture video directly into a Website from camcorders, Web cams, and mobile phones. Posted videos are immediately available for viewing online through the Flash-based VideoEgg Player, which does not require external software like Windows Media and QuickTime.

Availability & Pricing:

Users interested in posting videos with VideoEgg Publisher to their TypePad blogs can go to: http://typepad.videoegg.com. The service will be available for free to TypePad users and accessible directly from the VideoEgg and Six Apart websites. For more information on the VideoEgg Publisher, visit: http://www.videoegg.com.

About Six Apart

Six Apart Ltd., based in San Francisco, Calif., is the company behind the Movable Type publishing platform, the TypePad personal weblogging service and LiveJournal, an online community organized around personal journals. Six Apart was founded by husband and wife team Ben Trott and Mena G. Trott in 2002, and joined by LiveJournal founder Brad Fitzpatrick early this year. The company is funded by Neoteny Co., Ltd. and August Capital. Six Apart's sole focus is to create tools that enable millions of individuals, organizations and corporations to participate in the Web's full potential by publishing their ideas on the Internet with simple, yet powerful software and services. For more information about Six Apart, TypePad, Movable Type and LiveJournal, visit the Six Apart corporate weblog at http://www.sixapart.com/.> Six Apart is a trademark of Six Apart Ltd. All other trademarks are the property of their respective owners.

About VideoEgg

VideoEgg offers web-based video publishing solutions which make it easy to for internet users to encode, upload, host and watch video. Its flagship product, the VideoEgg Publisher, is a small website plug-in that makes it easy for end-users to capture, edit, encode, and post digital video online. A "universal adapter" that captures directly from hundreds of devices and reads dozens of formats, the VideoEgg Publisher allows internet users to painlessly publish video in a format that anyone can watch without worrying about player compatibilities, encoding settings, or extra software.

VideoEgg's seed financing has been provided by Josh Kopelman and Howard Morgan's First Round Capital. The Company's management is supported by CVT Ventures, LLC, a venture development group dedicated to forming innovative technology startups. For more information, visit: http://www.videoegg.com.

VideoEgg and VideoEgg Publisher are trademarks of VideoEgg, Inc.