Ericsson to Integrate, Host and Manage Push E-mail Service for Telemar/Oi

Business Wire, Oct 26, 2005

STOCKHOLM, Sweden -- Ericsson (NASDAQ: ERICY) has won a deal with Oi, the first GSM operator in Brazil, to provide its Ericsson Mobile Organizer (EMO) solution, breaking new ground for mobile data services. Oi will become the first operator in Brazil to introduce Ericsson's push e-mail solution as part of its services for enterprise customers and end users.

Under the agreement Ericsson will be responsible for end-to-end system integration as well as hosting the service under a managed services contract.

Anders Runevad, president of Ericsson Brazil, says: "Ericsson is able to develop solutions that are well integrated into the corporate environment and optimized for the public mobile network."

EMO offers easy-to-use access to e-mails, calendar updates and meeting requests that are automatically delivered to the user via the mobile network, without the user having to take any action to receive them. This makes it simple and convenient for mobile users to keep up to date with their e-mail and schedules.

Ericsson will also be responsible for the day-to-day hosting of the push e-mail service under the managed services agreement. Hosting will allow the operator to achieve get new services to market cheaply, quickly and easily.

Ericsson's managed services hosting offering includes applications and enablers, as well as content such as music, entertainment and games provided by Ericsson's content partners. Ericsson takes on responsibility for integration, round-the-clock operation and maintenance through regional operation centers.

Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.

Read more at http://www.ericsson.com/press

About Telemar/Oi

The operator Oi, from Telemar Group -- the largest private company in Brazil -- is the owner of the first GSM network in Brazil with 3,800 BTS (radio base station) and has more than 8 million customers. The GSM technology is used by 70% of mobile users in the planet, according to GSM Association.

GSM technology offers fast access to Internet, services, data transmission, video, photos and music in the mobile. Oi started its operation in June 2002, and now acts in 16 states of Brazil, including also GPRS coverage, embracing Rio de Janeiro, Espirito Santo, Minas Gerais, Maranhao, Para, Amazonas, Amapa, Roraima, Bahia, Sergipe, Alagoas, Pernambuco, Paraiba, Rio Grande do Norte, Ceara e Piaui.