Starbucks Hear Music's New Enemy? Indie911 Launches ``Caffeinated'' Music Distribution

Business Wire, Sept 1, 2005

HOLLYWOOD -- Indie911.com, the Internet's premiere music community for independents, announced today the launch of its music distribution platform known as "Caffeinated." Targeting independent coffee shops and stores throughout the US, the platform takes aim at Starbucks and its Hear Music program, which places a select number of compact disc releases in its locations nationwide.

Indie911's Caffeinated Music Distribution tailors music to retail locations that are regionally relevant, offering independent artists a unique outlet for their music. "Independents supporting independents...I love it!" exclaims coffee shop owner Jane Maine of Java Jane's in Billerica, MA.

The music chosen for indie911's Caffeinated kiosks are hand-selected from indie911's global network of artists who have proven to be on the verge of breaking through to the mainstream. Indie911's first Caffeinated artist, Grace Potter and the Nocturnals, boasts strong independent records sales and a rigorous touring schedule that includes dates with major stars like The Dave Matthews Band, Taj Mahal, John Butler Trio and the North Mississippi All Stars.

Indie911's founder and CEO, Justin Goldberg, explains, "We are committed to the independent community and are constantly looking for ways to help artists and entrepreneurs profit from what they love to do." Indie911's grassroots approach appears to be well-suited for coffee house culture, getting the attention of ice cream powerhouse Ben & Jerry's, who is now placing indie911 Caffeinated kiosks into scoop shop locations throughout Vermont as an integrated sponsor for Grace Potter and The Nocturnals' "Bringin' It All Back Home Tour" beginning in October.

About Caffeinated Music Distribution

Indie911's Caffeinated kiosks are currently in independent cafes and retail shops in CA, IL, KS, MA, MN, TX, and VT. If you are a coffee shop or retail store interested in indie911's Caffeinated Distribution please email carly@indie911.com or call the company's headquarters at 310.943.7164.

About Indie911

Indie911 is a leading online network and resource for independent artists and is based in Hollywood in the heart of the famous Sunset Strip. The company exposes the best new music and connects independent music with licensing and distribution opportunities.