Fraxel® Laser Treatment's Winning Combination of Non-Invasive Fractional Skin Resurfacing Spotlighted at Major Medical Meetings; Consumers Win Free Treatments in National Makeover Campaign

Business Wire, Sept 20, 2005

When it comes to choosing a full body solution for aging and sun damaged skin that produces dramatic results without surgery, it's no contest - plastic surgeons, facial plastic surgeons, and patients turn to Fraxel(R) Laser Treatment.

American Society of Plastic Surgeons (ASPS) Plastic Surgery 2005 September 24-28, 2005 Chicago - McCormick Place Lakeside Center

Plastic surgeon Dr. Lawrence S. Bass will demonstrate Fraxel laser's revolutionary approach to treating facial and non-facial skin in the instructional course "Advances in Cosmetic Laser Surgery" In his presentation, Dr. Bass covers the unique capabilities of the Fraxel laser, including:

--How Fraxel laser's breakthrough technology targets aging and sun damaged skin pixel by pixel, spot by spot, making it the only device specially designed to resurface a fraction of skin at a time

--What consumers want - a full-body resurfacing treatment that offers rapid results and maximum safety, but with minimal downtime and utmost safety

American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) 2005 Fall Meeting, September 22-25, Los Angeles - Westin Bonaventure Hotel

Facial plastic surgeons Dr. David Shinesky and Dr. Howard Jen will present the latest research using the Fraxel laser, followed by a live patient demonstration in the session "Emerging Trends."

--See firsthand this gentle non-invasive approach to skin resurfacing that produces results that until now were only seen with traditional invasive surgery.

"Make 50 the New 40 with Fraxel Laser Treatment"

To celebrate the Fraxel laser's recent U.S. Food and Drug Administration (FDA) 510(k) clearances for skin resurfacing procedures and the treatment of melasma, Reliant Technologies Inc., the product's manufacturer, awarded five people who turn 50 in 2005 a complimentary Fraxel(R) Laser makeover in their area. As part of the consumer campaign, the five winners will receive a free trip to New York City to celebrate their 50th birthday and more youthful appearance in style. Local winners in Los Angeles, Atlanta, Philadelphia, Austin, TX and Broward County, FL. markets.

Media Opportunities:

If you would like to schedule an interview with Dr. Bass, Dr. Shinesky, Dr. Jen, a local Chicago or Los Angeles FLT expert and patients, or to learn more about the "Make 50 the New 40 with Fraxel Laser Treatment" campaign or schedule interviews with local winners, please contact: Karen Sideris at 219.922.7537 or kmssgs@msn.com or Nadine Tosk at 504.453-8344 or nadinepr@bellsouth.net.