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AgentArts Launches Personalized Mobile Music & Movie Services for Telstra BigPond; AgentArts, Inc. to Provide 3G and i-mode Music & Movie Portals Built Upon AgentArts' Patented Personalization, Recommendation and Community Technology

Business Wire, Sept 21, 2005

SAN FRANCISCO -- AgentArts, Inc. (www.agentarts.com), a provider of mobile personalization and recommendation technologies, today announced it has launched 3G and i-mode mobile music & movie services for Telstra BigPond, the broadband and online services business unit of Telstra Corporation. AgentArts presently provides recommendations, personalization and community features for Telstra BigPond's online movie rental and music download services using AgentArts' patented recommendations platform.

"Navigating music and video content on mobile devices presents a real problem for mobile consumers given UI limitations and very large volumes of available choice. Recommendations technology will play a crucial role in helping mobile consumers find and explore valued content," said AgentArts CEO Andrew Coates. "We'll be working closely with Telstra BigPond to extend their Web-based music and movie services to 3G and i-mode compatible devices, as well as deploy features that leverage the unique attributes of mobile devices."

The mobile services will feature one to one personalization and recommendations, search, news, rich media music and video, user generated content lists, as well as integration with existing BigPond movie and music services.

ABOUT AGENTARTS, INC.

AgentArts is a leading provider of recommendation and personalization solutions for music, video and mobile entertainment. AgentArts' proprietary technology automatically profiles consumer preferences and uses this information to provide highly personalized and real-time content recommendations for music, movies and other entertainment related content. AgentArts also offers industry-leading social recommendation tools which allow consumers to share recommendations within fully moderated communities. AgentArts holds two USPTO patents related to datamining and profile-based content recommendations. The company was founded in January 1999, and is headquartered in San Francisco, California.

San Francisco: 1-415-550-0585

http://www.agentarts.com

media@agentarts.com

COPYRIGHT 2005 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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