HPshopping.com Honored with Best Computer Retailer Website Award for Fifth Consecutive Year; Excellent Customer Experience and Creative Features Make HP's Online Store the Best of Its Class Year after Year

Business Wire, Sept 21, 2005

PALO ALTO, Calif. -- HP (NYSE:HPQ) (Nasdaq:HPQ) today announced that its online consumer store, hpshopping.com, has earned its fifth consecutive win in the Best Computer Retailer Web Site category in the 2005 WebAward competition sponsored by the Web Marketing Association.

Judged on seven different criteria, including design, innovation, content, technology, interactivity, copywriting and ease of use, the eighth annual WebAward competition recognizes outstanding corporate websites that are judged against Internet standard and peer sites within their industry.

HPshopping.com consistently delivers an engaging online shopping experience by offering a variety of research and shopping options. Enhancements over the last year include:

--Search engine that allows customers to sort and narrow their search results by a wide range of attributes;

--Product advisor tools to make informed purchasing decisions;

--Configurator that enables customers to build solutions to fit their specific needs;

--Personalization features, such as a persistent cart that automatically remembers items added to a customer's virtual shopping cart and the option to view recently browsed products and relevant cross-selling recommendations.

Additionally, hpshopping.com offers various shipping options, such as allowing customers the convenience of ordering numerous products as late as 10 p.m. ET and having them delivered the next morning.

These key features, combined with hpshopping.com's award-winning customer service and hassle-free returns, enable customers to have simple and rewarding browsing and buying experiences.

"We are extremely pleased that the Web Marketing Association has once again awarded hpshopping.com with its prestigious Best Computer Retailer Web site award," said Susan Boyce, chief marketing officer, hpshopping.com. "This award validates hpshopping's commitment to delivering the best total customer experience. Year after year, the bar climbs higher, so we are honored to be recognized as the best of the industry in this category."

Established in 1997, the Web Marketing Association has set a high standard for Internet marketing and corporate web development on the World Wide Web. The Boston-based organization is staffed by volunteers and is made up of Internet marketing, advertising, PR and design professionals from across the nation. Judges for its 2005 WebAward competition included members of the media, advertising executives, site designers, content providers and webmasters.

About hpshopping.com

HPshopping.com (www.hpshopping.com) offers U.S. customers a one-stop shop for HP home and home office products -- including customized HP Pavilion and Compaq Presario PCs, handheld devices, digital cameras, printers, printing supplies and digital entertainment products. Headquartered in Palo Alto, Calif., hpshopping.com was incorporated in May 1999 as a wholly owned subsidiary of HP. The company was launched as part of HP's strategy to reach its customers anytime, anywhere with personalized product features, end-to-end purchase convenience and award-winning customer service.

About HP

HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended July 31, 2005, HP revenue totaled $85.2 billion. More information about HP is available at www.hp.com.

(C) 2005 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP shall not be liable for technical or editorial errors or omissions contained herein.