First Annual SoFIE Awards To Recognize Interactive Marketing Excellence; SFIMA Announces The ``First Annual Modem Media SoFIE Awards'' Sponsored by AOL With Call for Entries November 14, 2005

Business Wire, Sept 26, 2005

FORT LAUDERDALE, Fla. -- Experience the High Notes in Interactive Marketing at the SoFIE Gala - the South Florida Interactive Excellence (SoFIE) Awards. This event offers the chance for you to be recognized as an interactive marketing rock star at the SoFIE Awards to be held at the Hard Rock Casino and Hotel in Hollywood, Florida.

The SoFIE Awards will recognize companies, agencies and individuals located anywhere in Florida or serving clients in Florida who demonstrate excellence in execution and innovation in interactive marketing. Interactive marketing includes website design, banners, email campaigns, and other types of online media. A complete list of categories can be obtained by visiting http://www.sofieawards.com.

The objective of the SoFIE Awards is to encourage creative, innovative, and measurable interactive marketing programs by sharing industry best practices with others in the Florida business community. In doing so, the South Florida Interactive Marketing Association (SFIMA) strives to improve the collective knowledge and success of interactive marketing practitioners in Florida. Plus, have fun with the best performers in the industry.

Sponsors for this event already include: Modem Media, AOL, Trafficbuyer, DoubleClick and avenue a razorfish. A limited number of sponsorship packages are still available.

About The SoFIE Awards

This year's Modem Media SoFIE Awards sponsored by AOL will be held at the Seminole Hard Rock Hotel & Casino in Hollywood, Florida. Entries will be accepted until December 31, 2005. Attendance at the 2006 SoFIE Awards Rock Star Performance is limited to 350 people and is scheduled for Friday, February 24, 2006. The event begins with registration and a cocktail reception at 6:00 pm, dinner at 7:00 pm. Individual tickets are $150 for members, $200 for non-members. Sponsored tables of 10 may also be purchased.

About SFIMA

Founded in 2003, the South Florida Interactive Marketing Association (SFIMA) is a forum dedicated to professionals specializing in interactive marketing. The goal of the association is to provide opportunities for learning and networking that promote career growth and business success.

For additional information about SFIMA, please visit the organization's site at http://www.sfima.com.