Business Services Industry
Search is King: Guiding Consumers to Content; New Reach into Video, Audio, Personal/Desktop, and Local/Map Search; Sponsored by the MIT Enterprise Forum of New York City
Business Wire, Sept 27, 2005
The Experts: Panelists: ---------- Bradley Horowitz, Director of Technology Development, Search & Marketplace Group, Yahoo! Inc. (NASDAQ:YHOO), http://www.yahoo.com Karen Howe, Vice President and General Manager, Singingfish (America Online Inc., a wholly owned subsidiary of Time Warner Inc (NYSE: TWX), http://www.singingfish.com Salim Ismail, Chief Executive Officer, PubSub Concepts, http://www.pubsub.com Marissa Mayer, Director, Consumer Web Products, Google Inc. (NASDAQ: GOOG), http://www.google.com Moderator: ---------- Richard Reisman, President, Teleshuttle Corporation, http://www.teleshuttle.com Why: The next wave of consumer search technology is dramatically altering the consumer content markets and has significant implications for media companies, publishers, advertisers and consumers. Search engines' role as the omniscient gatekeepers to digital information is changing the rules of the content game. This expanded role is supported by the spread of search services beyond mere text searches. Come and see visual demonstrations of the next wave in consumer search. Whether you are searching for the latest Jessica Simpson video, a long lost song, or desire to see your home from a satellite in space, the latest in search technology is vastly expanding the influence of the Internet. The Important Issues: 1. What are the latest search services and technologies? 2. How is consumer behavior changing? 3. How are businesses benefiting from the new search technologies? 4. What is happening as an increasing amount of content is digital and search engines are increasingly the omnipresent gatekeepers to all digital content? Date and Location: Wednesday, September 28, 2005 5:15pm - 6:00pm: Registration 6:00pm - 7:45pm: Program Brown Raysman 900 Third Avenue at 54th St, 21st Floor, New York, NY Registration:
http://www.mitef-nyc.org/mc/community/eventdetails.do?eventId=72491
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