CompUSA® to Sell Seiko Smart Label Printers; Desktop Printer Great for Business, Home Office Use; Provides Labels for Files, Custom Applications

Business Wire, Sept 6, 2005

TORRANCE, Calif. -- CompUSA is now offering Seiko Instruments' new Smart Label Printer (SLP) 420 and four popular label types to business and home office customers for single label printing applications. The new one-label-at-a-time "smart" printer will be available through CompUSA's more than 250 outlets nationwide. CompUSA is a leading technology retailer serving small to medium-sized businesses and home office professionals, as well as corporate, government and education customers.

Seiko Instruments, creator of the label printer category 17 years ago, added the stylish SLP 420 to its flagship line in July. CompUSA chose the full-functionality SLP 420 for its combination of features, Windows and Mac compatibility, ease-of-use -- and attractive price point.

"Businesses want products that allow their customers to function more effectively and efficiently," Brian Woods, executive vice president and general merchandising manager, CompUSA, said. "Seiko Instruments' single label printers address the desktop printing needs of our business customers."

The U.S. Small Business Administration (SBA) reports that there are more than six million small and mid-sized businesses in the country, a potentially large market for office products like Seiko Instruments' label printers.

"We expect that selling our product through such a premier technology retailer, will greatly expand and increase our existing installed base of more than 300,000 satisfied end users," Dennis Cox, director of sales and marketing, Seiko Instruments, said. "CompUSA has a direct line to the corporate, government and home office customers we're targeting and will also provide them a superb, competent and knowledgeable outlet for sales and support of our product."

Along with all Seiko Instruments' Smart Label Printers, the SLP 420 allows users to create customized labels for envelopes, files, storage boxes, floppy or Zip disks, video cassettes, 35mm slides, bar codes and a variety of other office and home applications. The small footprint, desktop printer also makes great name tags and ID badges for parties, trade shows, conferences and other business or social events.

Each SLP comes complete with Smart Label Software for fast, easy production of custom labels. CompUSA will offer four popular label types from Seiko Instruments. A variety of fonts and graphics can be selected, along with customized formats, complete with company logo and post office-approved bar codes. With a single mouse click, addresses or other text from standard desktop computing applications can be sent directly to the printer, so no typing is required.

Pricing, Availability & Distribution

The Seiko Instruments SLP 420 will be available in CompUSA stores by Sept. 1, 2005. The full line of SLPs is also being sold at the company's web site at www.siibusinessproducts.com. VARs, integrators and other resellers can also place orders through leading national computer products distributor Ingram-Micro. The SLP 420 will sell for an estimated street price (ESP) of $129.

About Seiko Instruments USA Inc. (SIU)

Seiko Instruments USA's Business and Home/Office Products Division produces end user products designed to enhance productivity in small business, home office and a variety of vertical industry settings. The company's products are sold through computer dealers, office and computer superstores, mail order and online catalogs in the Americas, Europe, Australia and South Africa.

SIU headquarters are in Torrance, Calif. For more information, visit our web site at www.siibusinessproducts.com.