Business Services Industry
ClientLogic Continues to Deliver Results for Marquee Brand Travel and Tourism Client Portfolio; Business Process Outsourcer Delivers Smooth Sailing Customer Care that Turns Contact Centers into Profit Centers
Business Wire, April 19, 2006
NEW YORK & NASHVILLE, Tenn. -- ClientLogic, a leading international business process outsourcing provider, today announced the continued expansion of its international travel and tourism portfolio and results on behalf of existing travel and tourism clients. Industry-leading cruise lines, airlines and leisure groups continue to partner with ClientLogic based on the Company's proven ability to increase customer satisfaction and deliver business revenue.
ClientLogic's award-winning customer service is a result of customized and flexible outsourced services that strategically align with its client's objectives. For the travel industry, these objectives may include a need to increase overall customer satisfaction, decrease the cost of contact center operations, achieve business continuity or generate incremental revenue through up-sell, cross-sell and customer save programs.
ClientLogic is currently achieving the following results on behalf of its travel and tourism clients:
Quick Ramp up During Peak Booking Season - An international cruise line needed skilled reservationists to handle customer calls during its peak booking season. Within 30 days, ClientLogic was live answering customer calls and putting sales optimization and process improvement processes in place that led to a quick achievement of the clients' "bookings per hour" goal.
Providing Quality Customer Care to Spanish-speaking Customers - One of the 10 largest airlines in the United States selected ClientLogic to provide reservation and customer service for its Latin American and U.S. Spanish-speaking customer base. ClientLogic outperformed the airline's expectations across customer care quality and average call handle time and exceeded the "sales bookings per hour" goal by 23 percent.
Increasing Campaign Revenue and Customer Satisfaction - An international airline and travel booking business that transports six million passengers yearly to 70 airports worldwide turned to ClientLogic for multiple outsourced services including customer care, reservations, emergency dispatch, customer win-back/save, tech support, sales, payment processing, lead generation and customer analytics. ClientLogic seamlessly manages the multi-faceted customer care program and has achieved year over year revenue increases and a 92.5 percent average customer satisfaction rating for the business.
Managing Seasonal Travel Spikes with Dedicated Vacation Sales Specialists - One of the United States' largest leisure travel companies partnered with ClientLogic to help its millions of customers plan and purchase cruise and vacation packages via the phone and online. The first-time outsourcer needed to reduce operational costs and quickly ramp up for seasonal spikes in reservations. Within 60 days, ClientLogic provided more than 150 specially trained vacation consultants to manage general inquiries and post-booking customer support and sales services, including up-selling vacation packages and cruises.
Seamless Offshore Support Exceeds Quality Metrics - One of the premier membership-based providers of travel services and incentive programs selected ClientLogic to provide a cost-effective offshore solution for its travel and loyalty membership lines of business. ClientLogic delivered a dedicated team of skilled vacation consultants that has exceeded all offshore quality service metrics.
"The customer care industry has traditionally focused on operational metrics that do nothing to improve brand loyalty or deliver business value," said Julie Casteel, chief global sales and marketing officer at ClientLogic. "We are working with leading companies in the travel and tourism industry to provide flexible and strategic services that go beyond the status quo. ClientLogic has continually demonstrated its ability to improve customer satisfaction, reduce operational costs and identify revenue opportunities that result in tangible sales. For us, customer service is all about delivering the best possible return on the overall customer investment."
About ClientLogic
ClientLogic is a leading global business process outsourcing (BPO) provider in the customer care, fulfillment and back office processing industries. ClientLogic's global footprint spans 52 facilities in 13 countries throughout North America, Europe, Africa, Central America and Asia. ClientLogic's consistent service quality across channels, media and countries helps clients improve their return on customer investment by reducing service cost, improving customer retention and increasing revenue per customer. ClientLogic's industry-leading clients include Sony Corporation, DIRECTV, ABN AMRO, TiVo, British Telecom (BT), National Geographic Television, LTU, Neuf Telecom and United Online (Juno/NetZero). A subsidiary of Canadian diversified company Onex Corporation, ClientLogic is among the top five global customer care providers, managing more than half a million customer interactions each day of the year. For more information, please visit http://www.clientlogic.com.
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