Digital Rum Launches Corporate Mobile Messenger Service based on Microsoft Office Live Communications Server 2005; New Corporate Solution Enables Real-Time Collaboration on Symbian Series 60, RIM Blackberry and Java Micro Edition Handsets

Business Wire, April 6, 2006

LAS VEGAS -- Digital Rum (dR), a leader in mobilising corporate communications, today launches Corporate Mobile Messenger, a secure enterprise Instant Messaging (IM) and Presence service that seamlessly extends Microsoft Office Live Communications Server 2005 to mass market mobile phones.

Developed in cooperation with Microsoft, Corporate Mobile Messenger extends the capabilities of Live Communications Server to mobile devices, such as Symbian Series 60, RIM Blackberry and Java Micro Edition handsets. Corporate Mobile Messenger with Live Communications Server enables mobile workforces to engage in more secure, seamless, real-time collaboration with office-based colleagues, partners and third parties, increasing productivity and responsiveness of mobile employees and knowledge workers.

Corporate Mobile Messenger is offered as a unique hosted service, and forms part of dR's Mobile Customer Relationship Management (M-CRM) application suite. Key benefits include:

--transformation of standard company mobile phones into dynamic communities supporting one-to-one or one-to-many IM and voice collaboration;

--seamless end-to-end security ensured from the corporate domain all the way to the mobile phone.

Bob Pike, CEO of Digital Rum, said: "In today's business environment, enterprises are coming under increasing pressure to improve cost efficiency and productivity. Enabling mobile workers to stay connected and collaborate with customers and colleagues is key. We are looking forward to continuing our work with Microsoft to provide compelling and innovative mobile solutions that enable corporations to overcome these challenges."

Eric Swift, Senior Director for the Unified Communications Group at Microsoft, said: "Live Communications Server improves business efficiency by enabling information workers to find and communicate with people in real-time regardless of location or time zone, via a more secure, enterprise-grade instant messaging and communications environment. We are delighted to work with Digital Rum to offer Live Communication Server customers additional mobile device communication options that extend the reach of these capabilities."

'Corporate Mobile Messenger' is immediately available for commercial use by enterprise customers in the US and UK.

Further information on commercial availability in other countries can be obtained directly from Digital Rum; sales@digitalrum.com. Digital Rum (www.digitalrum.com) is a leading provider of hosted on-demand mobile customer relationship management (M-CRM) solutions.