Business Services Industry
CipherLab Helps Pepsi Pop in Mexico; Major Pepsi Bottler Uses CipherLab Products to Improve Data Capture Across 15 States in Mexico
Business Wire, August 7, 2006
PLANO, Texas -- CipherLab, a leading innovator in Automated Identification and Data Capture (AIDC) for the retail, warehouse and distribution markets, today announced that GEUSA Grupo Embotelladoras Unidas S.A. de C.V. (MXK:GEUPECB), a $400M (US) manufacturer and distributor of bottled water and soft drinks throughout much of Mexico, including products under the Pepsi brand, is using CipherLab's portable terminals for improved data capture in distribution and field service operations. GEUSA will use the company's CPT-8000 terminals to improve route accounting in its bottled water business, and CPT-8001 terminals for data capture in field engineer maintenance for refrigerators, vending machines and beverage dispensers.
A number of factors determined the selection of CipherLab's terminals, including service, price, small size and reliability. GEUSA plans to eventually deploy them in 15 states throughout Mexico.
"This is another great example of CipherLab's strong presence in Latin America, as well as our popularity in the beverage and warehousing markets," noted Robert Hossary, vice president, Americas, for CipherLab. "Companies turn to CipherLab in streamlining their logistics because the products are user friendly and offer the rugged reliability, cost effectiveness and easy IT integration necessary for a smooth deployment. We're pleased GEUSA has selected our terminals to help streamline their operations."
Hossary added that Mexico is one of CipherLab's targeted growth markets. Last year, industry research firm Venture Development Corporation reported that developing nations in Latin America were increasingly demanding new bar coding solutions. VDC predicted continued strong market growth for terminals and hand-held scanners as the U.S. and Western Europe increases outsourcing of manufacturing to these countries.
About the CPT-8000 and CPT-8001
The robust CipherLab CPT-8000/8001 portable terminals are ideal for warehouse, distribution, retail and field service deployments. The units, which can be ordered as either laser or linear scanners, offer a ruggedized design that meets industry drop standards, as well as a backlit display, small hand-held form factor and over 100 hours of battery operation for reliability in the most demanding settings.
About CipherLab
CipherLab is a global leader in the design, manufacture and marketing of AIDC (Automatic Identification and Data Capture/Collection) products and systems. The company's mobile computers and scanners are integrated into the networks of some of the world's best known logistics, retail, distribution, government installations and healthcare companies, helping them run more efficiently and effectively onsite and on the road. Headquartered in Taipei, Taiwan, with North American offices in Plano, TX, and operations in EMEA, the Americas, Asia Pacific and China, CipherLab is publicly traded on the Taiwan stock exchange (TWO:6160). More can be found on the web at http://www.cipherlab.com.
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