Business Services Industry

AIRMEDIA Answers the Call of Deadheads Everywhere with Grateful Dead Ringtones; New Destination for Mobile Entertainment Content, News and Products for Grateful Dead Fans Now Available

Business Wire, Feb 14, 2006

SAN FRANCISCO -- Bringing the legendary music of the Grateful Dead to mobile phones everywhere, AIRMEDIA Inc., a leading provider of mobile entertainment solutions, today announced the availability of expanded mobile entertainment content for Grateful Dead fans across North and South America via www.dead-ringers.com.

From "Casey Jones" to "Touch of Grey," the Dead Ringers site offers the largest and expanding collection of ring tones based on classic Grateful Dead songs. In addition, the site will soon offer iconic Grateful Dead graphics for mobile phones and provide access to band-related news, blogs and vintage band posters.

"Fans of the Grateful Dead come in all shapes, sizes and ages. They are known for their devotion, as well as their thirst for knowledge and products related to one of the most ground-breaking music groups of the 20th century," said Don Harris, CEO of AIRMEDIA. "Using our innovative technology, AIRMEDIA offers a service that gives fans a chance to 'follow the Dead' and stay in touch with their community every time they use their mobile phone."

Addressing demand for Grateful Dead-related content in Latin America, AIRMEDIA has worked with distribution partners to make this content available to countries in North and South America, including: Mexico, Venezuela, Panama, Nicaragua, Peru, Ecuador, Argentina and the Dominican Republic. Later this month, additional distribution for GSM carriers is planned and audiences in Brazil, Colombia and Chile.

AIRMEDIA's innovative technology brings video, ring tones, wallpapers, animation, games and community features into a single mobile phone application for entertainment, media and consumer brands. The resulting "next generation" user experience allows subscribers to easily navigate between popular applications. Leading brands can provide a more compelling entertainment experience for subscribers because of the ability to dynamically update content using AIRMEDIA's software solution.

About AIRMEDIA Inc.

AIRMEDIA is the global leader in software for the creation, development and distribution of mobile entertainment. Premier film, television, online, print and games properties trust AIRMEDIA to collaborate with them to create mobile extensions of their core brands. Wireless services providers rely on AIRMEDIA to seamlessly deliver, and dynamically update, content for the widest range of mobile platforms. AIRMEDIA is a QUALCOMM BREW Select Alliance Partner, Sun Microsystems Java Developer, Charter Member of Macromedia's Flash Mobile Program and Nokia Forum Pro Member. Founded in 2003 and headquartered in San Francisco, California, AIRMEDIA can be reached via the Web at www.airmedia.com or 415.503.4080.

COPYRIGHT 2006 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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