Westinghouse Digital Partners with Team Rensi Motorsports and Becomes Official Electronics Supplier; Leading Display Company Provides LCD TVs and Monitors for NASCAR Races

Business Wire, Feb 24, 2006

SANTA FE SPRINGS, Calif. -- Westinghouse Digital Electronics, one of the top five LCD TV companies in North America(a), and Team Rensi Motorsports today announced a partnership in which Westinghouse Digital will become its official "Digital Electronics Supplier," providing the team with LCD HDTVs, LCD monitors and technical support in exchange for exclusive product placement, branding opportunities as well as logo placement on both the Marines, no. 25, and McDonald's, no. 35, team race cars. Team Rensi Motorsports races in the NASCAR Busch Series Racing Season, competing on Feb. 25 at the California Speedway in Fontana, Calif.

The Westinghouse LCD TVs and monitors, used to display the race for fans and crewmembers, will update outdated displays. Several TVs will be mounted in the "pit box" for pit fans and guests to view the race. The crew chief will also use 19-inch LCD monitors placed in the pit boxes to communicate with the driver. In order to make pit stops more efficient, the stop is videotaped and the LCD monitors will be used to playback the stop in order for the pit crew to make improvements.

Westinghouse 19-inch LCD monitors will also be placed on top of the racing equipment in crew and driver meeting areas to improve the driver's performance and will be used on two team transporters and two simulator show cars.

"We are excited about our entry into NASCAR and the opportunity to expose our brand to a wider audience," said Rey Roque, vice president of marketing for Westinghouse Digital Electronics. "The displays will make great tools for communication among the team and enhance fans' ability to view the race up close."

This season's first Busch Series race took place at the Daytona International Speedway on Feb. 18. The season includes 35 races and runs through November. The Westinghouse logo will be placed on the lower rear quarter panel, in front of the rear tire.

"We're pleased to help Westinghouse Digital achieve greater brand awareness with the large core of loyal NASCAR fans who faithfully buy products from companies that support the sport," said Ed Rensi, chairman of the race team and member of the NASCAR board of directors. "NASCAR is the second highest rated sport on television, with 73 million fans, and we believe fans will appreciate Westinghouse displays' stylish designs and vibrant pictures."

In addition to LCD TVs, Westinghouse Digital also offers HDTV/DVD combos, HD 1080p monitors, HD-Grade(TM) computer monitors and digital photo frames through consumer electronics retailers nationwide.

For more information about Westinghouse Digital and its products, visit www.westinghousedigital.com.

About Westinghouse Digital Electronics

Westinghouse Digital Electronics, one of the top five LCD TV manufacturers in the U.S., provides consumers with a full line of innovative LCD displays and other consumer electronic products, delivering the latest digital content for the ultimate entertainment experience. The company has successfully executed its visionary go-to-market strategy of bringing technologically advanced products to mainstream consumers, including LCD TV/DVD combos featuring Pixel Direct(TM) technology, video monitors that deliver 1080p resolution, digital photo frames, and HD-Grade(TM) computer monitors in both standard aspect and widescreen formats. Westinghouse Digital is dedicated to providing consumers with stylish, feature-rich and high-quality entertainment devices to meet the needs of every household member. Westinghouse products are available nationwide in more than 3,000 consumer electronics retail stores and other resellers. For more information, please visit www.westinghousedigital.com.

(a) Among branded LCD TVs reported in iSuppli Television Systems Market Tracker Q4 2005 and S&A November 2005 LCD-TV Tracking Study