Analyst Firm DMG Names NICE Systems #1 in Quality Management and Liability Recording; DMG Consulting Joins Top Analysts in Unanimously Ranking NICE Marketshare Leader

Business Wire, Jan 11, 2006

RA'ANANA, Israel -- NICE Systems (Nasdaq:NICE), the global provider of advanced solutions that enable organizations to extract Insight from Interactions(TM) to drive performance, today announced that a report by DMG Consulting LLC, a leading analyst firm, has named NICE as the market leader in the contact center quality management and liability recording. DMG cites NICE as the market leader with a 32.7% majority marketshare worldwide. Updated report follows on recent rankings by top industry analysts, including Datamonitor and Frost and Sullivan, each naming NICE as the marketshare leader globally overall and in each geography.

The report provides a comprehensive market share analysis by vendor for all segments of the QM/Liability recording market in all geographies. The report names NICE as the clear leader in voice recording. NICE is also noted for leading with a majority marketshare in all geographies: North America at 28.0%, Europe at 35.4%, Asia Pacific at 44.6%, and ROW at 50.8%.

NICE's quality monitoring and liability solutions for the contact center help organizations maintain and increase call center quality standards, reduce agent attrition and improve customer satisfaction. Furthermore, NICE Perform is revolutionizing quality monitoring with Insight from Interactions, as based on advanced analytics of unstructured multimedia content. The offering is a unified platform that combines recording and QM with advanced interaction analytics, utilizing emotion detection, talk pattern analysis and word spotting, business data, call-flow analysis, screen activity, and customer feedback.

By applying NICE's advanced capabilities for precision quality monitoring and advanced analytics, supervisors can go beyond traditional call recordings and quality monitoring and proactively identify and reliably evaluate the quality of service provided to customers. They can target key calls, correlate them to screen activity, and evaluate how well agents handle the call process as compared to key performance indicators. By generating insight from their customer interactions, the organization is positioned to increase customer loyalty, reduce churn and improve their overall business performance.

NICE also offers state-of-the-art solutions to IP contact centers and the branches, covering the entire spectrum of customer needs.

According to DMG Consutling's Principal, Donna Fluss, "NICE is an innovator and a leader in the contact center recording/quality assurance market. They have taken a dominant role in the recording side of the business through a combination of organic growth and acquisition. NICE is now building market share with their speech analytics offering included in NICE Perform."

"We are very happy with this additional recognition of our leadership position in the market, which is unambiguously confirmed by the leading analysts, who publish marketshare reports, including Datamonitor and Frost and Sullivan," said Zvi Baum, NICE President of Enterprise Interactions Solutions. "These findings by DMG Consulting represent a unanimous consensus of the true value-add that Insight from Interactions brings to contact centers and enterprises all over the world."

About NICE

NICE Systems (Nasdaq:NICE) is the leading provider of Insight from Interactions(TM), based on advanced content analytics - of traditional telephony and IP, web, radio and video communications. NICE's solutions improve business and operational performance, as well as security. NICE has over 23,000 customers in 100 countries, including the world's top 10 banks and over 75% of the Fortune 100. More information is available at www.nice.com.

Trademark Note: 360 Degree View, Agent@home, Big Picture Technology(R), Executive Connect(R), Executive Insight(a), Experience Your Customer(R), Investigator, Last Message Replay, Lasting Loyalty, Listen Learn Lead(R), MEGACORDER, Mirra(R), My Universe, NICE(R), NiceAdvantage(R), NICE Analyzer, NiceCall(R), NiceCLS, NiceCMS, NICE Feedback, NiceFix, NiceGuard, NICE Learning, NICE Link, NiceLog(R), NICE Perform, ScreenSense, NiceScreen, NiceSoft, NICE Storage Center, NiceTrack, NiceUniverse(R), NiceUniverse LIVE, NiceVision(R), NiceVision ALTO, NiceVision Harmony(R), NiceVision Mobile(R), NiceVision Pro(R), NiceVision Virtual(R), NiceWatch, Renaissance(R), Scenario Replay, Secure Your Vision, Tienna(R), TrunkNet(R), Universe(R), Wordnet(R) and other product names and services mentioned herein are trademarks and registered trademarks of NICE Systems Ltd. All other registered and unregistered trademarks are the property of their respective owners.

(a) In Australia only

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such statements are based on the current expectations of the management of NICE Systems Ltd. (the Company) only, and are subject to a number of risk factors and uncertainties, including but not limited to changes in technology and market requirements, decline in demand for the Company's products, inability to timely develop and introduce new technologies, products and applications, difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel, loss of market share, pressure on pricing resulting from competition, and inability to maintain certain marketing and distribution arrangements, which could cause the actual results or performance of the Company to differ materially from those described therein. We undertake no obligation to update these forward-looking statements. For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the Securities and Exchange Commission.