LexisNexis Publishes Executive White Paper on LexisNexis Market Intelligence Product; White Paper Details How Marketers Can Make Faster, Smarter Decisions About Targeting and Cross-Selling with Market Analysis and Segmentation Tool

Business Wire, Jan 17, 2006

NEW YORK -- LexisNexis announced today that it has published a new executive white paper on its popular online research and business intelligence product for marketing and client development professionals, LexisNexis(R) Market Intelligence. Market Intelligence gives law firms the information they need to make quick, smart decisions about targeting and cross-selling opportunities to grow revenue and monitor ROI through client share.

"As law firms grow more sophisticated in their client development efforts, marketers require better decision-support tools that help fine-tune market analysis, segmentation and execution," said Mason White, a market planner for LexisNexis. "This white paper provides in-depth information detailing how Market Intelligence can help streamline client development efforts and enhance revenue generation."

The white paper focuses on core strategic client development functions in which Market Intelligence can assist, including:

--Identifying and profiling target industries

--Identifying prospective clients and understanding their litigation needs

--Analyzing client share over time

--Analyzing the competition from both a market and individual client perspective

--Proactively anticipating client needs

"As competition grows more fierce law firm marketers are under increasing pressure to tie their efforts to results, so they must be confident that the projects they undertake will maximize ROI," said White. "For a growing number of top law firms, Market Intelligence has become the must-have tool to help them make smarter and more informed decisions."

To download a complimentary copy of the Market Intelligence white paper go to: www.lexisnexis.com/miwhitepaper.> Market Intelligence is part of a larger portfolio of LexisNexis products and services that serve the client development needs of law firms as they build their plans to find, win and keep clients. Other products in that portfolio include LexisNexis Interface Software's InterAction client relationship management (CRM) solution and LexisNexis Martindale-Hubbell's global legal network.

About LexisNexis

LexisNexis(R) (www.lexisnexis.com) is a leader in comprehensive and authoritative legal, news and business information and tailored applications. A member of Reed Elsevier Group plc (NYSE:ENL)(NYSE:RUK) (www.reedelsevier.com), the company does business in 100 countries with 13,000 employees worldwide. In addition to its flagship Web-based Lexis(R) and Nexis(R) research services, the company includes some of the world's most respected legal publishers such as Martindale-Hubbell, Matthew Bender, Butterworths, JurisClasseur, Abeledo-Perrot and Orac.

In the United States, LexisNexis(R) (www.lexisnexis.com) offers its customers total practice solutions comprised of an extensive range of online and print legal, regulatory, news and business information products, tools, customized Web applications and critical filing services that help legal professionals achieve excellence in the business and practice of law

LexisNexis Market Intelligence gives law firm marketers the information they need to make quick, smart decisions about targeting and cross-selling opportunities to grow revenue and monitor ROI through client share. For more information on LexisNexis Market Intelligence visit www.lexisnexis.com/marketintelligence or call (800) 659-8505.

"LexisNexis Market Intelligence" is a trademark of LexisNexis. "Factiva," is a registered trademark of Dow Jones Reuters Business Interactive LLC. "The Wall Street Journal" and "Barron's" are trademarks of Dow Jones & Company, Inc. "Reuters" is a registered trademark of Reuters Group.