REAL D Brings Columbia Pictures' MONSTER HOUSE in Digital 3D to More Than 200 Theatres; New Screens Installed at Multiplexes Nationwide in Time for the Summer Blockbuster Release on July 21

Business Wire, July 17, 2006

LOS ANGELES -- REAL D, the leader in the delivery of premium digital 3D experiences, today announced domestic theater locations that will present Columbia Pictures' animated MONSTER HOUSE in the REAL D Cinema format. MONSTER HOUSE in 3D will be released in the REAL D Cinema format -- the largest 3D cinematic format worldwide -- day-and-date with the motion picture's 2D release on July 21, 2006. MONSTER HOUSE is the second release in REAL D and the second motion picture to employ the ground-breaking "Performance Capture" innovation developed by Sony Pictures Imageworks.

Since the unprecedented success of REAL D Cinema's presentation of Disney's CHICKEN LITTLE in digital 3D, the REAL D Cinema footprint has more than doubled and is now the largest 3D cinema footprint globally. More than 215 screens at more than 200 individual theatre locations worldwide will present MONSTER HOUSE in the REAL D digital 3D cinema format. Thirty-nine exhibitors worldwide are now equipped to present content in the REAL D digital 3D cinema format.

New exhibitors joining the REAL D digital 3D cinema format for the presentation of MONSTER HOUSE include Cinemark USA, Inc. (17 screens); Carmike Cinemas, Inc. (17); UltraStar Cinemas (5); Emagine Theatres (2); Metropolitan Theatres Corporation (1); and, Goodrich Quality Theaters (1). Additionally, several REAL D premier exhibition partners have installed additional screens for the digital 3D presentation of MONSTER HOUSE: National Amusements added 14 REAL D Cinema systems for a total of 25; Regal Entertainment Group added 17 for a total of 34; and, Rave Motion Pictures Theaters added 14 for a total of 23.

"Audiences want more than just great content from their local multiplex -- they want new and exciting entertainment experiences they can't get elsewhere," said Michael V. Lewis, Chairman, REAL D. "We're thrilled to work with Sony Pictures and our exhibition partners to put the fun back into going to the movies by delivering MONSTER HOUSE in REAL D."

"New technologies are changing everything related to making, distributing and watching movies, and REAL D's digital 3D cinema format is helping create an entirely new artistic palette that lets filmmakers tell stories in more engaging and exciting ways," said Steve Starkey, Producer of MONSTER HOUSE and principal in ImageMovers.

In Columbia Pictures' comedy thrill-ride MONSTER HOUSE, three kids (newcomers Mitchel Musso, Sam Lerner and Spencer Locke) cross over to the other side of the street to unlock a mystery and experience the greatest adventure of their lives. DJ (Musso), the kid across the street, has the plan. Jenny (Locke), the newcomer, has the brains. And Chowder (Lerner), DJ's best friend, doesn't have a clue.

For the digital 3D presentation of MONSTER HOUSE, audience members will receive comfortable, lightweight glasses enabling them to view the film in the REAL D Cinema format. REAL D Cinema glasses for MONSTER HOUSE are styled like classic sunglasses and are provided free with movie ticket purchase. Unlike traditional anaglyph 3D, REAL D Cinema uses state-of-the-art digital cinema technology to eliminate eye fatigue and ensure that moviegoers enjoy the most comfortable 3D viewing experience possible. In addition, Imageworks 3D carefully optimized every frame of the movie to produce a superior 3D experience.

MONSTER HOUSE cast includes Steve Buscemi, Nick Cannon, Maggie Gyllenhaal, Jon Heder, Kevin James, Jason Lee, Sam Lerner, Spencer Locke, Mitchel Musso, Catherine O'Hara, Kathleen Turner and Fred Willard.

MONSTER HOUSE was directed by UCLA Spotlight Award-winner Gil Kenan. The motion picture was written by Dan Harmon, Rob Schrab and Pamela Pettler and produced by Robert Zemeckis, Steve Starkey, Jack Rapke and Steven Spielberg. Jason Clark served as executive producer.

MONSTER HOUSE has been rated PG by the Motion Picture Association of America for Scary Images and Sequences, Thematic Elements, Some Crude Humor and Brief Language.

Columbia Pictures' MONSTER HOUSE can be seen in REAL D at the following theatres:

Alabama

--Festival Plaza, 7929 Vaughn Road, Montgomery, AL

--Patton Creek, 4450 Creekside Avenue, Hoover, AL

--Summit 16 (2 screens), 321 Summit Boulevard, Birmingham, AL

--Valley Bend, 1485 Four Mile Road SE, Huntsville, AL

--Wharf, 23151 Wharf Lane, Orange Beach, AL

Arizona

--Cinemark Mesa 16, 1051 N. Dobson Road, Mesa, AZ

--Harkins Arizona Mills 24, 5000 Arizona Mills Circle, Tempe, AZ

--Harkins Arrowhead 18, 6046 N. Arrowhead Fountain Center Drive, Peoria, AZ

Arkansas

--Colonel Glenn (2 screens), 18 Colonel Glenn Plaza Drive, Little Rock, AR

California

--AMC Loews Metreon 15, 101 Fourth Street, San Francisco, CA

--AMC Loews Universal City 18, 100 Universal City Plaza, Universal City, CA

--Century 20 Daly City, 1901 Junipero Serra Boulevard, Daly City, CA

--Century 20 Oakridge, 925 Blossom Hill Road, San Jose, CA

--Edward Corona Crossing Stadium 18, 2650 Tuscany Street, Corona, CA

--Edwards Irvine Spectrum 21, 65 Fortune Drive, Irvine, CA

--Edwards Long Beach 26, 7501 Carson Boulevard, Long Beach, CA