California Paints Finds the Perfect Match with Revolutionary Electronic Color MatchMaker™; Hand-held Electronic Tool Takes the Guesswork out of Matching Paint Colors

Business Wire, June 14, 2006

ANDOVER, Mass. -- California Paints, color experts and leading paint manufacturers, today launched its revolutionary MatchMaker(TM) device. Homeowners struggling with questions such as will it match or will it clash with the carpet and curtains, or how do I find that wonderful paint color in the magazine, now have a quick answer with a click of a button.

The MatchMaker is a battery powered, hand-held optical color reader that helps identify, select, and coordinate colors. Like a stamp, simply place the device over the color you like on a wall, paint chip, magazine picture, or even a piece of fabric. The MatchMaker will identify the name and number of the three closest colors from the California Paints Millenium, Historical, and COLOREVOLUTION(TM) palettes. To determine if two colors match, click in a first, then a second color and the MatchMaker reports a simple "thumbs up" yes or a "thumbs down" no for each pair of colors you click in.

"We continue to find tools that take the guesswork out of choosing and matching paint colors," says California Paints Color Forecaster Aimee Desrosiers. "With the technology of MatchMaker, homeowners can now find colors that they have adored at their neighbor's house or in their favorite home magazine but can never find in the store, as well as feel confident about coordinating colors in their home."

To purchase the MatchMaker or to locate an independent retailer with the MatchMaker for in store use, visit www.californiapaints.com.

About California Paints

Based in Andover, MA, California Paints is a division of California Products Corporation, an innovative manufacturer of quality paints, coatings and sports surfacing systems since 1926. Today, California Paints continues to blaze a trail in the paint industry. Recently, its line of 2010 interior and exterior finishes has set a new standard in quality and innovation with the 100% Acrylic Latex technology. The California Fres-Coat Velvet Flat Exterior house paint has been rated #1 by a leading consumer publication for eight consecutive years and Storm Stain exterior wood finishes are fast becoming the industry standard for quality exterior stains and wood protectors. California Paints products are sold exclusively through select independent retailers. For more information or to locate a California Paints' authorized retailer near you, visit www.californiapaints.com.