Gain an Insight into the Major Companies and Brands Operating in the Pet Food and Supplies Market in the US

Business Wire, June 15, 2006

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c38243) has announced the addition of Pet Food and Supplies in the United States to their offering.

This report clearly identifies the principal external factors driving or curtailing growth in the pet supply market. Exclusive consumer research reveals the attitudes, needs and behavior of pet owners, with analysis broken down both by demographic characteristics, and by product type.

Six years of specific sales data provide a factual and impartial presentation of the market as a whole. The report also evaluates the performance of individual sectors in the market, and provides information about the major companies and brands. Using the SPSS forecasting package, a five-year forecast of U.S. retail sales is created, revealing potential opportunities for growth and product development.

This report covers food and supplies for household pets including cats, dogs, small animals (hamsters, etc.), reptiles and birds. Items for the care of horses are not included.

Food for dogs and cats may be dry, wet/canned, semi-moist, or in the form of treats.

Supplies include, but are not limited to, collars, leashes, toys, chews, bedding, feeding equipment, indoor aquariums and aquarium accessories, litter, and over-the-counter treatments (such as flea and tick treatments and vitamins).

Medicines and other veterinary services (other than food) are not included. Other sales excluded from this report are grooming, kennel services and the actual purchase of the animal.

This report contains US IRI InfoScan data.

For more information visit http://www.researchandmarkets.com/reports/c38243