Countrywide Selects Initiate Identity Hub™ Software; Initiate Systems Customer Data Integration Solution Provides Accurate, Complete Customer Data On Demand

Business Wire, June 27, 2006

CHICAGO -- Initiate Systems, Inc., a leading provider of customer data integration (CDI) software and services for the on-demand enterprise, announced today that Countrywide Financial Corporation (NYSE:CFC), a leading diversified financial services provider, selected Initiate Identity Hub(TM) software to provide on-demand search and recognition capabilities for its customer data.

"Countrywide is committed to serving its customers with the highest degree of efficiency and quality information," said Tom Baker, Countrywide's Executive Vice President of Enterprise Systems. "The Initiate Systems software will help us enhance the services we provide to our internal business divisions and our customers by ensuring we have accurate and complete information."

About Countrywide

Founded in 1969, Countrywide Financial Corporation (NYSE:CFC) -- America's #1 home loan lender as ranked for 2005 by Inside Mortgage Finance (Jan. 27, 2006), Copyright 2006 -- is a member of the S&P 500 and Fortune 500. Countrywide, through its subsidiaries, provides mortgage banking and diversified financial services in domestic and international markets. Mortgage banking businesses include loan production and servicing principally through Countrywide Home Loans, Inc., which originates, purchases, securitizes, sells, and services residential loans. The company is headquartered in Calabasas, California and has a workforce of more than 54,000 individuals and over 800 offices worldwide. For more information about the company, visit Countrywide's Web site at www.countrywide.com.

Countrywide Financial Corporation and its subsidiaries are not affiliated with Initiate Systems and are not responsible for the products or services provided by Initiate Systems.

About Initiate Systems, Inc.

Initiate(TM) software enables companies and government agencies to create the most complete, real-time single view of people, households and organizations, from data dispersed across multiple application systems and databases. With Initiate Systems' highly accurate and scalable software, organizations can make better business decisions because the right data is always available at the right time to all critical touch points. Initiate Systems has a proven history of rapidly delivering high performance customer data integration and enterprise master person index solutions to more than 80 organizations in markets including financial services, government, healthcare, hospitality and retail pharmacies. This experience makes Initiate Systems uniquely qualified to understand the business challenges facing organizations that require a single trusted view to increase revenue and efficiencies, and reduce operating costs and risks.

In-Q-Tel, a private venture group established by the Central Intelligence Agency (CIA) to deliver solutions to the CIA and the broader intelligence community, led Initiate's recent Series E financing round, with participation by existing investors Sigma Partners and Apex Partners. Initiate Systems operates globally through its subsidiaries, with corporate headquarters in Chicago and offices across the U.S., a Canadian office in Toronto, an EMEA office in London and a Pacific Rim office in Sydney. For more information about Initiate Systems, visit www.initiatesystems.com.