Mercer Management Consulting's Communications, Information and Entertainment Practice Adds Seven Senior Partners to Global Team

Business Wire, June 27, 2006

NEW YORK -- Mercer Management Consulting, a strategy and operations consulting firm, is pleased to announce that seven senior partners have recently joined the firm's global Communications, Information and Entertainment practice. These proven industry experts, bringing with them a cumulative twelve decades of high-level consulting experience, build on Mercer's well-established and growing worldwide practice and underscore the firm's long-term commitment to helping the world's leading telecom and technology firms compete and win in this volatile sector.

Practice head Robert Fox comments: "I am delighted to welcome these new senior partners to the firm. Their depth of expertise in the wireless, wireline, cable, ISP, and communications equipment manufacturing industries will significantly enhance Mercer's ability to assist our clients in developing, building, and operating strong businesses that deliver sustained value growth."

Jim Andrew, based in Boston, specializes in growth strategy development and execution, and in innovation and commercialization driven by new technology. Jim joins Mercer from ADVENTIS, where he served as Carrier Practice Leader. Prior to that, he gained M&A and operating experience as a partner in a Boston-based private equity firm, and as a principal in the acquisition, turnaround, and sale of several high-technology-based businesses.

Reuben Chaudhury, based in New York, specializes in driving large-scale growth and transformation programs in the high-technology industry. Reuben joins Mercer from A.T. Kearney and Answerthink, where he held leadership roles for the Telecommunications & High Technology practice. Prior to his consulting career, he held senior roles in industry at Firstwave Software and Hewlett-Packard.

George Lee, based in London, consults in the areas of strategy, business transformation, and organizational effectiveness in the wireless sector. George joins Mercer from T-Mobile International, where he was an EVP across several functions. Prior to T-Mobile he was the VodafoneLive! program director, delivering the first ever multimedia mobile content proposition outside of Japan and Korea.

Ulrich Kuhn, based in Munich, provides counsel to large telcos, with a focus on mobile operators. Uli comes to Mercer from DiamondCluster International, where as Managing Director he was responsible for the Central Europe business unit of the Telecommunications practice. Prior to that, he served as a Principal for A.T. Kearney in that firm's European Core Team Telecommunications.

Ranjan Mishra, based in Boston, specializing in the wireless and convergence sectors, is known for his pioneering work in capital assets productivity including MVNO strategy development, and is a trusted advisor to diverse players in the mobile ecosystem. Ranjan joins Mercer from A.T. Kearney and ADVENTIS; prior to that, he worked as Senior Advisor in the Strategy Development group at TELUS Corporation in Canada.

Mitch Mitchell, based in Dallas, helps carriers to find new business opportunities, and to transform their business model and operations to respond to changing market conditions. Mitch joins Mercer from A.T. Kearney, where he served as Vice President and Practice Leader of the Communications & High Tech Industries Practice. Prior to that, he was a Partner in the Communications & Electronic Services consulting practice with Touche Ross and Deloitte & Touche.

Rav Suri, based in San Francisco, specializes in technology and software industry firms in the areas of top-line growth strategies, SMB (small & mid-size businesses) penetration, verticalization, segmentation, partner strategies, and sales and marketing organizational design. His work at Mercer is focused on all aspects of go-to-market operationalization. Rav joins Mercer from A.T. Kearney, where he was a Principal.

Mercer Management Consulting, a part of Mercer Specialty Consulting, a $1 billion consultancy, helps leading enterprises develop, build, and operate strong businesses that deliver sustained shareholder value growth. Mercer Management Consulting's Communications, Information and Entertainment practice has successfully completed hundreds of engagements for wireless and wireline service providers, communications equipment companies, enterprise IT firms, consumer electronics companies, and online and entertainment firms, and has consulted to nearly all of the major companies in these sectors. The firm serves clients from 25 offices in the Americas, Europe, Asia, and the Middle East. More information is available online at www.mercermc.com/industries/communications.>

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