MiTAC Selects Genesis FLI8532 ``Cortez'' Video Controller for Partner OEM LCD TV Platforms; New Premium LCD TV Platforms Available Worldwide

Business Wire, March 15, 2006

SAN JOSE, Calif. -- Genesis(R) Microchip Inc. (Nasdaq:GNSS), a world leader in the development of image processing technologies for flat-panel TVs, monitors, and other consumer display products, today announced that MiTAC Technology Corporation, a leading designer and developer of innovative flat-panel displays, has designed Genesis Microchip's FLI8532 (Cortez) video controller into its new premium LCD TV platforms that are being manufactured for some of the world's leading consumer electronics companies.

"We selected Genesis Microchip as our video controller supplier because its award-winning Faroudja technologies provide the highest level of image quality that our OEM TV customers require," said James Hwang, president of MiTAC Technology Corporation. "In addition to its technology, Genesis provided the on-site technical support to help us move these OEM platforms into production quickly and cost-effectively."

"When designing TV platforms, MiTAC utilizes industry-leading technology because of the importance its OEM customers place on image quality," said Raphael Mehrbians, Genesis Microchip's senior vice president of Product Marketing. "Genesis shares this same vision of high quality and is providing MiTAC with the most advanced video processing technologies to help it deliver end-to-end, industry-proven solutions to its global brand customers."

The FLI8532 (Cortez) is a highly integrated, single-chip television solution for flat-panel televisions. It features Faroudja's Emmy award-winning, advanced video decoding, directional correlational deinterlacing (DCDi) and video enhancement technologies, whose inclusion is represented by the Faroudja DCDi Cinema(TM) brand. An integrated, multi-standard 3-D video decoder provides support for NTSC, PAL and SECAM standards and the integrated VBI (Vertical Blanking Interval) processor supports Teletext, Closed Captioning, V-chip and other VBI services. The FLI8532 also features proprietary technologies to improve the performance of Liquid Crystal Displays for television applications including LCD Overdrive technology to reduce motion smearing artifacts and an Active Color Management(TM) system to improve the dynamic color range. An embedded microcontroller and versatile On-Screen-Display (OSD) facilitate rapid product design of a global television chassis.

About MiTAC Technology Corporation

Founded in 1989, MiTAC Technology Corporation is a world leader in information technology products. With a focus on portable devices, including both business-use and industrial notebooks, and most recently LCD TV and MP3 products, MiTAC counts some of the world's best-known consumer electronics and PC companies among its OEM/ODM customers. Led by president, James Hwang, MiTAC Technology Corporation stresses a flat organization structure to streamline internal communications and quicken strategic decision-making. It encompasses services for customers from initial product planning to technical support, with the company handling the manufacture of hardware from cases and motherboards, to barebone systems and end-user solutions. This versatility and complete range of capability makes MiTAC a vertically integrated company, something which it makes every effort to leverage for the benefit of its customers. As a result of its timely strategies and successful execution, MiTAC has been rewarded with sustained high rates of revenue growth. Accumulated sales revenue topped NT$33,309 million (over US$500 million) in 2004 while the annual notebook shipment reached 1.5 million. MiTAC has won affirmation not only from the market, but also from industry organizations. In recognition of the world-class quality it has achieved in its operations, MiTAC has achieved ISO9001 and ISO14001 certification. MiTAC's aggressive pursuit of innovation is demonstrated both by its ranking 15 in the number of approved patents among all Taiwanese corporations in 2004, and by its record of consistently winning the Symbol of Excellence award given annually in Taiwan. For more information please visit www.MiTAC.com.

About Genesis Microchip

Genesis Microchip Inc. (Nasdaq:GNSS) is a leading provider of image processing systems enabling superior picture quality in flat-panel TVs and a variety of consumer and PC-display products. Featuring Genesis Display Perfection(R) technologies and Emmy award-winning Faroudja(R) video technologies, Genesis system-on-a-chip solutions are used worldwide by display manufacturers to produce visibly better images across a broad array of devices including flat-panel displays, digital TVs, projectors, A/V receivers and DVD players/recorders. The Genesis technology portfolio features analog and mixed signal system-on-a-chip design, DCDi(R) by Faroudja deinterlacing, TrueLife(TM) video enhancement, IntelliComb(TM) video decoding and includes over 185 patents. Founded in 1987, Genesis supports its leading brand-name customers with offices in the U.S., Canada, India, Taiwan, South Korea, China, Japan and Singapore. For more information about Genesis Microchip Inc. or Genesis Display Perfection technologies, please visit www.gnss.com.