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Clear Channel Radio Will Encode Its Houston Radio Broadcasts for The Media Audit / Ipsos Electronic Measurement Test
Business Wire, March 20, 2006
SAN ANTONIO -- Clear Channel Radio today announced it will encode broadcasts from its Houston, Texas, radio stations for the upcoming test of The Media Audit / Ipsos electronic-measurement system.
"Creating a reliable, consistent solution takes more than technology and field tests and accreditation - it takes maturity and professionalism and the ability to understand the issues of all the players involved," said John Hogan, president and CEO of Clear Channel Radio. "We have experienced nothing but maturity, professionalism, true understanding and assistance from The Media Audit/Ipsos since the RFP process began. Radio is fortunate to have such a strong company interested in being a partner as we drive toward electronic measurement."
Clear Channel Radio joins CBS Radio, Cox Radio and Radio One in supporting The Media Audit/Ipsos test.
About Clear Channel Radio
Clear Channel Radio is a leading radio company focused on serving local communities across the U.S. with more than 110 million listeners choosing Clear Channel Radio programming each week. The company's operations include radio broadcasting, syndication and independent media representation. Clear Channel Radio is a division of Clear Channel Communications, Inc. (NYSE:CCU), a leading global media and entertainment company. More information on the company can be found at www.clearchannel.com.
Certain statements in this release constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.
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