PodZinger Launches First of Its Kind Video Search; Video search connects people with their passions

Business Wire, March 20, 2006

CAMBRIDGE, Mass. -- PodZinger (www.podzinger.com), the only podcast search engine that enables full-text search, today announced that users can now use its revolutionary search capabilities to find the video podcasts most important to them. For the more than 70 million iPod and MP3 player owners looking to fill their gadgets with the latest viral videos, video podcasts, news, entertainment and gossip, PodZinger's new video search feature introduces the only available Web site that allows users to search each and every word of audio segments of video, quickly pinpointing precise results from an ever-growing universe of online video.

"The explosion of online video, fueled by the growing adoption of broadband technologies in the home and office, and offerings from media outlets such as MTV, VH1 and ABC, has heightened the need for an effective, user-friendly search engine to help users find their favorite topics," said Alex Laats, president, PodZinger. "A search tool that allows consumers to quickly and easily find the exact information they need, exploits the full value and power of video content. For instance, full text search enables a viable advertising business model for video creators and advertisers looking to monetize their content. We expect to see strong growth in advertising tied to video in the upcoming months as advertisers understand the access they now have thanks to PodZinger."

With PodZinger, users now can search the ever-expanding world of video content. In the universe of searchable podcasts and vodcasts, the categories of information range from sports and science to art and the absurd. Harry Potter fans can find the latest news and reviews on their favorite student wizard, while snowboarders can seek fellow enthusiasts, and brides-to-be can find wedding information. With PodZinger, users can also find their favorite independent video podcasts--or vodcasts--such as Rocketboom, Homestarrunner and Ask a Ninja, the likes of which have gained millions of devoted fans since the advent of the vodcast.

In addition to the benefits to millions of online video users, PodZinger's video search technology provides new opportunities for enterprises wishing to make their video archives keyword searchable for in-house purposes or to make available to subscribers or consumers. Advertisers will also find a new, more-targeted method for reaching consumers who use keyword-specific searches to find relevant content.

About PodZinger

PodZinger is powered by BBN Technologies, leveraging its 30 years of speech recognition research to transform multimedia content into searchable words. PodZinger opens up a previously untapped source of content via a simple Web search. Also, from the PodZinger site, users can subscribe to podcasts, download, view or listen to them, and have PodZinger deliver new podcasts on their own topics of interest using standard RSS feeds. So when it comes to finding what you want in podcasts and vodcasts...just ZING IT!

About BBN Technologies

BBN Technologies, an advanced technology and research and development firm, is focused on solving some of the world's most pressing problems. From national security, information security, speech recognition and language translation, to integrating disparate systems and networks, BBN has been at the forefront of technological change for more than 50 years.

Known for pioneering the development of the ARPANET, the forerunner of the Internet, BBN continues to create advances in Internet and networking technologies through its work on ad hoc networking, the semantic Web, quantum communications, and advanced protocols. Building on its substantial list of firsts, BBN operates the first metro quantum cryptography network, the first real-time foreign broadcast monitoring system, and has developed the world's first stereoscopic digital mammography system. For more information on BBN Technologies, visit www.bbn.com.