PR Professionals Can Listen to Media Relations 2006 Speakers on Bulldog Reporter's Daily 'Dog via iPressroom Podcasts; Panelists to Be Featured in Popular Media Relations and New Media Marketing Podcast

Business Wire, March 21, 2006

EMERYVILLE, Calif. -- PR practitioners who are unable to attend Media Relations 2006 in New York, April 9-11, will be able to hear selected keynotes and speakers through "On the Record...Online," a podcast that will appear on Bulldog Reporter's Daily 'Dog online news service during and after the event. Interviews for the podcasts will be conducted by Eric Schwartzman, founder and president of iPressroom, a provider of online public relations tools and services.

"This original series of podcasts, produced live from Media Relations 2006, will stream many of the practical tips and wisdom delivered by conference luminaries into the podosphere," announced Bulldog Reporter Publisher Jim Sinkinson. "It will help office-bound practitioners improve their PR skills, and it will help us demonstrate the high-quality content found at Bulldog Reporter's Media Relations Summits."

While specific guests for these "On the Record...Online" podcasts are still being lined up, Media Relations 2006 will feature such keynoters as news anchor Aaron Brown, Star magazine editor Bonnie Fuller, PR legend Al Golin, and NPR media critic Bob Garfield. Other speakers include journalists Jonathan Dahl of Smart Money, Keith Kelly of the New York Post, Bill Ahearn of Bloomberg News, Mark Vamos of Fast Company, Jim Zarroli of NPR, Tom Easton of The Economist, Martha Moore of USA Today and many others.

Previous issues of "On the Record...Online," which are also available on-demand, feature one-on-ones with Walt Mossberg of The Wall Street Journal, Ken Auletta of New Yorker magazine, David Pogue of The New York Times, two-time Pulitzer prize winner David Satterfield of the San Jose Mercury News, Heather Green of Business Week and many other prominent journalists and media commentators.

PR professionals who prefer to attend Media Relations 2006 in person can access a complete list of its 51 sessions and 118 speakers at www.bulldogreporter.com. Media Relations 2006 is a production of Bulldog Reporter, leading provider of media relations intelligence and PR-industry news.

The "On the Record...Online" series highlights the challenges and issues faced by public relations and marketing professionals in the age of new media. Listeners can subscribe to "On the Record...Online" podcasts via RSS or download episodes on-demand at www.OntheRecordPodcast.com.