Business Services Industry

ContextWeb and InfoSpace To Launch Contextual Graphical Advertising Product; Added to InfoSpace's Search and Directory Offers, Graphical Ad Product is ''Plug and Play'' with No Publisher Integration Required

Business Wire, May 15, 2006

NEW YORK -- ContextWeb, Inc. announced today it will collaborate with InfoSpace, Inc. (NASDAQ:INSP) on a contextual graphical advertising product offering that will be offered by InfoSpace to Web publishers through its search and directory sales group. InfoSpace is a provider of Web search, directory and mobile products. ContextWeb is a leading provider of high-precision, real-time contextual advertising solutions. E[acute accent]The companies expect the offering to be in market for the third quarter of 2006. ContextWeb's real-time indexing allows a plug and play solution with no integration required by publishers. InfoSpace partners will simply schedule the contextual offering through DFP, OAS, Accipiter or any dynamic ad serving environment. E[acute accent]"ContextWeb is excited to partner with a leader in the search and directory business. It is a privilege to be chosen by InfoSpace to provide the newest and best in contextual advertising to its top flight distribution partners," said Jay Sears, vice president of business development and publisher relations for ContextWeb, Inc. E[acute accent]ContextWeb can serve contextually relevant advertisements to the most motivated potential customer in as little as 20 milliseconds. ContextAd uses both categories and keywords for analysis and matching, delivering unprecedented accuracy, ensuring four to six times greater likelihood that advertisements will be clicked and lead to sales.

E[acute accent]About ContextWeb

E[acute accent]Based in New York City, ContextWeb provides high-precision, real-time contextual advertising solutions guaranteed to maximize the results and impact of online advertising. ContextWeb's patent-pending ContextAd is the industry's only real-time and fully automated solution that can serve contextually relevant advertisements to the most motivated potential customer in as little as 20 milliseconds. ContextAd uses both E[acute accent]categories and keywords for analysis and matching, delivering unprecedented accuracy, dramatically extending audience reach and significantly increasing sales conversion rates. Additional information on ContextWeb can be found at www.contextweb.com

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