MapInfo® Location Intelligence is Key Ingredient to Krystal Company's Recipe for Success; One of America's Largest Quick Service Restaurant Chains Leverages MapInfo Location Intelligence Technology for Enhanced Site Selection

Business Wire, May 17, 2006

TROY, N.Y. -- MapInfo Corporation (NASDAQ: MAPS), the leading global provider of location intelligence solutions, today announced that The Krystal Company uses MapInfo's services and technology solutions to enhance the restaurant chain's site selection and brand awareness efforts. Using MapInfo location intelligence solutions, The Krystal Company better understands its customers, identifies new potential markets, projects the potential impact of competition on new sites and rolls out new locations with a more scientific and accurate approach.

Serving customers for more than 74 years, The Krystal Company has grown from a single restaurant into a multi-million dollar restaurant chain, occupying the Southeast with more than 418 restaurants in 12 states. In an effort to succeed in a recent multi-store roll out, The Krystal Company turned to MapInfo to help determine the best site selection strategy for its new restaurant locations. Among the solutions it delivered, MapInfo devised a Sales Forecasting System for Krystal in order to quantify the key demographic, competitive and site factors impacting restaurant performance to assess the potential revenue and profitability of future stores.

"The MapInfo Sales Forecasting System enables Krystal to project the performance of any location--existing or new, franchised or company owned," said Gary Greve, real estate director for The Krystal Company. "By marrying customer and competitive profiles with the ability to perform 'what-if' analyses for variable site characteristics, MapInfo provides Krystal with the tools to test a range of deployment scenarios within a given market, and quickly pinpoint the most profitable sites. MapInfo location intelligence technology has helped us greatly enhance the science and art of site selection for our brand which is absolutely crucial to our profitable future."

"Choosing the most profitable sites and gaining a better understanding of its customers are the key ingredients to success for any restaurant or store," said Mike Hickey, COO at MapInfo. "MapInfo location intelligence solutions help retail, restaurant, real estate and financial services institutions gain insight into their customers and markets, helping to meet critical business needs. With our software, research and services, companies like Krystal can generate detailed site-specific sales forecasts in order to identify and prioritize the best opportunities for expansion and make the optimal site selection choices."

About MapInfo Corporation

MapInfo is a global company and the leading provider of location intelligence solutions, integrating software, data and services to provide greater value from location-based information and drive more insightful decisions for businesses and government organizations around the world. MapInfo solutions are available in 20 languages through a network of strategic partners and distribution channels in 60 countries. Headquartered in Troy, N.Y., MapInfo is on the World Wide Web at www.mapinfo.com.

MapInfo is a trademark of MapInfo Corporation and/or its subsidiaries and affiliates.

Of Note

This press release contains forward-looking statements involving risks and uncertainties. Any statement not a statement of historical fact is a forward-looking statement, including without limitation statements concerning demand for and benefits of MapInfo products and integration of MapInfo products with existing solutions. Actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including those factors contained in the Company's most recent quarterly report on Form 10-Q filed with the Securities and Exchange Commission under the heading "Risk Factors." MapInfo takes no responsibility to update any forward-looking statements.