Business Services Industry
Westin Hotels Partners With eMusic to Develop Engaging and Emotional Signature Music Program; ''eMusicologist'' to Develop Customized Soundtracks for All Westin Hotels Around the World
Business Wire, May 4, 2006
WHITE PLAINS, N.Y. & NEW YORK -- Today, Westin Hotels & Resorts and eMusic.com Inc., the world's largest digital retailer of independent music, announced that they will work together to bring music to the foreground of the hotel experience. As part of the partnership eMusic.com will develop an innovative digital music offering that will be featured across Westin's 124 hotels and resorts around the world. Westin's signature music program will be incorporated into various aspects of the guest experience, including the lobby environment and in-room entertainment and will be part of Westin's new Sensory Welcome program that will debut brand-wide later this year.
Focusing on a theme of personal renewal and music discovery, eMusic will provide one of its top editorial staff experts, renowned international music columnist Richard Gehr, to help define the "global voice" of the Westin brand. As Westin's dedicated "eMusicologist," Gehr will compile soundtracks to unite Westin properties across geographies, cultures, architectural styles, climates and time of day, and characterizes the soundtracks -- which will aim for an ambient, melodic, rhythmic and energizing feel -- as global contemporary.
"There is no sensory element more engaging on an emotional level than music," said Sue Brush, Senior Vice President for Westin Hotels. "Through our signature music programming we will create a renewing, relaxing and welcoming atmosphere and a truly memorable experience for our guests."
"Our mission at eMusic is to help people discover some of the greatest and most diverse music in the world," said David Pakman, eMusic CEO. "Our partnership with Westin is a terrific opportunity for us to share our musical expertise and passion to create a compelling music experience for all Westin guests."
Westin eMusicologist Richard Gehr has been eMusic's World/Reggae columnist for two years -- and has been writing about international music for more than two decades. A former editor at the Los Angeles Reader, Spin magazine and Sonicnet.com, Gehr has also written for the Village Voice, Rolling Stone, the New York Times, Musician, Blender, Tracks, AARP: The Magazine and countless other publications. He also co-authored The Phish Book with the Vermont quartet.
About Westin Hotels & Resorts
Westin Hotels & Resorts, with 124 hotels and resorts in 31 countries and territories, is owned by Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT). Starwood Hotels & Resorts is one of the leading hotel and leisure companies in the world with approximately 850 properties in more than 95 countries and 145,000 employees at its owned and managed properties. Starwood(R) Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis(R), The Luxury Collection(R), Sheraton(R), Westin(R), Four Points(R) by Sheraton, W(R), Le Meridien(R) and the recently announced Aloft(SM). Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.
About eMusic
eMusic (http://www.emusic.com) is the world's leading digital retailer of independent music, and the #2 digital music service overall, second only to iTunes in number of downloads sold. Delivering more than 4.5 million downloads per month, eMusic features over 1.2 million tracks from established and emerging artists in every genre from the world's leading 4,000 independent labels. A subscription-based service that offers 25 free downloads at sign-up, acclaimed editorial content, a vibrant online community and unrivaled music discovery tools, eMusic gives consumers an inexpensive, low-risk way to explore great new music they wouldn't find otherwise. Unlike other download services, eMusic's universally compatible MP3 files play on any device including the iPod. Based in New York, eMusic.com Inc. is wholly owned by Dimensional Associates, Inc., the private equity arm of JDS Capital Management, Inc.
NOTE: eMusic is a registered trademark and eMusic.com is a trademark of eMusic.com Inc. All other trademarks are the property of their respective owners.
- 5 Rules for Immediate Annuities
- Death in the Family: 12 Things to Do Now
- Dumbest Things You Do With Your Money
- 6 Online Networking Mistakes to Avoid
- 401(k) Mistakes to Avoid
- 5 Economic Scenarios to Keep You Up at Night
- The Real ‘Best Places to Retire’
- Best Credit Cards for You
- 12 Tough Questions to Ask Your Parents
- The Real ‘Best Colleges’
- Home Buyer Tax Credit: How to Cash In
- Why You Shouldn't Bash Cash
- 8 Phony 'Bargains' and Better Alternatives
- Danger: 3 Debit Card Scams to Avoid
- 6 Myths About Gas Mileage
- 29 Fees We Hate Most
- Quick and Easy Ways to Boost Returns
- Best Stocks to Buy Now
- Lower Your Taxes: 10 Moves to Make Now
- New Jobs: 8 Lessons from Real-Life Career Switchers
- The New Job Market: Who Wins and Who Loses?
- Health Care Reform's Public Option: Everything You Need to Know
- Volunteer Work When Unemployed: Should You Work for Free?
- Whose Recovery Is This?
- Long-Term-Care Insurance: 4 Biggest Risks to Avoid
Content provided in partnership with
Most Recent Business Articles
- Freudenberg IT Invests $38 Million for Growth
- Research and Markets: Israel Ophthalmic Devices Investment Opportunities, Analysis and Future Forecasts Through to 2015
- Research and Markets: Emerging APAC (China) Networking Opportunity 2009 - Addressing a Growing Demand in a Downturn Economy
- Research and Markets: Indian Small & Medium Businesses SaaS Channel Partners 2009 - A Growing Opportunity in a Challenging Business Environment
- Research and Markets: Nippon Oil Corporation LNG Export and Import Markets, 2000 to 2015 Report - Profile and Analysis and Forecasts of Terminal Wise Capacity and Associated Contracts
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- Using object-oriented analysis and design over traditional structured analysis and design
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Design a commission plan that drives sales - Sales Commissions


