Business Services Industry

eFoodSafety.com, Inc. Retains International Merchandising Firm to Enhance Cinnergen's™ Brand Exposure in the Retail Market; Hamacher Resource Group, LLC is Retained to Build Brand Recognition for Cinnergen™

Business Wire, May 8, 2006

SCOTTSDALE, Ariz. -- Patricia Gruden, President/CEO of eFoodSafety.com, Inc. (OTCBB:EFSF), announced today that Hamacher Resource Group, LLC (http://www.hamacher.com) has been retained to effectively merchandise the Cinnergen(TM) brand through independent retail outlets within the U.S. Cinnergen(TM) is an all-natural liquid nutritional supplement designed to regulate blood sugar.

Hamacher Resource Group, LLC (HRG) is dedicated to enhancing the flow of products from manufacturer to consumer by increasing exposure of the branded product to the retail healthcare market, and educating pharmacies how to merchandise the product. HRG's precision, experience, and commitment improves customer satisfaction resulting in measurable increased sales and profits, higher inventory turns and returns on stock inventory, and lower merchandise and supply chain costs. Their unparalleled expertise provides the practical tools for success to turn data into intelligence.

"We continue to align ourselves with the elite in the industry, as HRG's reputation and custom marketing services are unparalleled. We shall benefit from their knowledge of the marketplace as we further propel the Cinnergen(TM) brand into all retail venues," stated Mrs. Gruden.

About Cinnergen(TM)

Cinnergen(TM) (www.cinnergen.com) is a once-a-day formula made from 15 whole foods that contain no fats, carbohydrates, sugar, or calories. Cinnergen(TM) is specially formulated to promote healthy glucose metabolism and to decrease the symptoms that commonly accompany elevated blood sugar and its effects. Cinnergen(TM) delivers concentrated nutrition to help the body efficiently and effectively metabolize sugar. As a whole food complex, Cinnergen(TM) provides several key ingredients that have been proven clinically through years of research to improve digestion and utilization of sugar, which are generally deficient in a typical American diet.

About eFoodSafety.com, Inc.

eFoodSafety.com, Inc. is dedicated to improving food and health conditions around the world through its innovative technologies. The company's Knock-Out Technologies, Ltd. subsidiary has developed an environmentally safe sporicidal product formulated entirely of food-grade components that eradicates anthrax and a germicidal product, Big 6 Plus - EPA Reg. No. 82723-1 that kills six major bacteria: E-coli, Listeria, Pseudomonas, Salmonella, Staphylococcus, and Streptococcus, Avian Influenza, and Black Mold. The sporicidal product has completed its final efficacy laboratory study requisite for EPA registration. In the study, it eradicated both Clostridium Sporogenes and Bacillus Subtilis with 100% efficacy on both hard and porous surfaces. The company's MedElite, Inc. subsidiary distributes clinically proven products to physicians who then prescribe the products for their patients. It is the exclusive U.S. and worldwide distributor of the Talsyn(TM)-CI/bid Scar Cream that has been clinically proven to facilitate and improve the appearance, redness and strength of scars (www.talsyn.com). The company is also a distributor for Cinnergen(TM), a non-prescription liquid whole food nutritional supplement that promotes healthy glucose metabolism (www.cinnergen.com), and Trimmendous(TM), a weight loss formula focusing on the body's 24-hour metabolic processes. The company has recently entered into a joint venture agreement with CK41 Direct, Inc. to launch an anti-acne skin care system, with a branded name and celebrity spokesperson to-be-announced in the near future.

Safe Harbor Forward-Looking Statements

Statements contained in this release that are not strictly historical are "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933 as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements are made based on information available as of the date hereof, and the company assumes no obligation to update such forward-looking statements. Editors and investors are cautioned that such forward-looking statements invoke risk and uncertainties and the company's actual results may differ from these forward-looking statements. Such risks and uncertainties include but are not limited to demand for the company's products and services, our ability to continue to develop markets, general economic conditions, our ability to secure additional financing for the company and other factors that may be more fully described in reports to shareholders and periodic filings with the Securities and Exchange Commission.

COPYRIGHT 2006 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning

 

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