iWon Adds Boodle™ Online Grocery Coupons

Business Wire, Nov 14, 2006

SAN DIEGO -- Boodle[TM] (www.Boodle.com), a leading online grocery coupon marketplace on the Web, announces its printable grocery coupons are now available on iWon.com, a loyalty-based Web portal and property of IAC Search & Media Inc., a wholly-owned business of IAC/InterActiveCorp. Visitors to iWon now have access to online coupons from popular consumer brands such as Betty Crocker, Chex, Pillsbury and Cheerios.

iWon joins more than 500 media and lifestyle sites that currently feature Boodle grocery coupons on their Web counterparts, signifying the growing presence of printable coupons on the Internet.

"As consumer demand for online coupons is on the rise, sites such as iWon are answering the call," said Les Howe, president and CEO of Boodle. "We are pleased to work with iWon to gives its users the opportunity to print and redeem valuable grocery coupons."

iWon is the only loyalty-based Web portal that rewards users for using the site, and offers consumers robust search, email and premium content, in addition to cash prizes - $10,000 every weekday, thousands more on weekends and an annual $1 million giveaway. iWon's registered users reap the benefits of their loyalty; the more users interact with the site, the more likely they are to be an iWon winner. To date, iWon has given away over $68,275,000 to over 268,935 people.

About Boodle[TM]

Boodle[TM] is the leading online grocery coupon marketplace currently available on more than 500 newspaper and lifestyle Web sites nationwide including newspapers from the following development groups: McClatchy Newspapers, Lee Enterprises, Gannett Co., Tribune Company, The Copley Press, Freedom Communications, and Knight Ridder, among many others. The Boodle online coupon solution is offered by Consumer Networks, a network of newspaper development groups based in San Diego. The company also offers the BoodleIZER[TM] online coupon organizer and a local coupon program that enables newspapers to feature online coupons from area merchants. For more information, visit www.Boodle.com.