Priceline.com Named Best Third-Party Hotel Reservations Website In New Hospitality Industry Customer Survey

Business Wire, Nov 20, 2006

NORWALK, Conn. -- In a survey of 35,000 guests staying in a hotel during the third quarter 2006, priceline.com (Nasdaq: PCLN) was voted the best third-party hotel reservations website, according to the third quarter 2006 Market Metrix Hospitality Index.

The Market Metrix Hospitality Index is a quarterly report of customer satisfaction with hotel, airline and car rental companies based on 35,000 in-depth consumer interviews. Market Metrix, LLC, which produces the survey and report, provides the hospitality industry with customer and employee satisfaction measurements and tools.

"Priceline.com's hotel reservation service gives travelers more ways to save than any other major online reservation service," said Brett Keller, priceline.com's Chief Marketing Officer. "Customers can choose from a wide global array of hotels and accommodations at competitive prices. Or, for even deeper savings, they can use priceline.com's Name Your Own Price([R]) hotel service for savings of up to 50% over other major online hotel reservation services."

About Priceline.com[R] Incorporated

Priceline.com Incorporated (Nasdaq: PCLN) operates priceline.com, a leading U.S. online travel service for value-conscious leisure travelers, and Priceline Europe, a leading European online hotel reservation service.

In the U.S., priceline.com gives customers more ways to save on their airline tickets, hotel rooms, rental cars, vacation packages and cruises than any other Internet travel service. In addition to getting all the best published prices, leisure travelers can narrow their searches using priceline.com's TripFilter[TM] advanced search technology, create packages to save even more money, and take advantage of priceline.com's famous Name-Your-Own-Price[R] service, which can deliver the lowest prices available.

Priceline Europe operates one of Europe's fastest growing hotel reservation services through its Booking.com network of hotel reservation services, Activehotels.com and priceline.co.uk. Priceline Europe operates in 40 countries in 12 languages and offers its customers in Europe and the U.S. access to approximately 25,000 participating European hotels.

Priceline.com also operates the following travel websites: Travelweb.com, Lowestfare.com, RentalCars.com and BreezeNet.com. Priceline.com also has a personal finance service that offers home mortgages, refinancing and home equity loans through an independent licensee. Priceline.com licenses its business model to independent licensees, including priceline mortgage and certain international licensees.