Hampton Brings the Hotel Experience Home

Business Wire, Oct 10, 2006

New Program Allows Guests to Buy Hotel Amenities Online

MEMPHIS, Tenn. -- Ever stay at a hotel enjoying the best night's sleep ever and wish you could take the hotel bedding home with you? Starting today, guests will now have the opportunity to recreate their hotel stay and hopefully several sleep-filled nights through the Hampton brand's new online program entitled Hampton@Home collection.

The new program, available online at www.hamptonhomecollection.com, provides a vehicle for consumers to purchase plush Hampton guestroom amenities including the brand's new bedding package. "Cloud Nine. The New Hampton Bed Experience." The bedding package which will be available in all Hampton hotels by December 31, 2006, which in most hotels will include the Serta Tranquility Nights[TM] mattress and box spring set and features a crisp, white duvet cover, enveloping a plush down-like comforter with white 200-thread count sheets and a fitted bottom sheet. The bed also features three or four pillows --some filled with soft down, some with firmer synthetic fill. Each of these items will be available for purchase on the new site as well as the Hampton signature radio alarm clock, the brand's comfortable lap desk, and the Hampton signature shower curtain and curved shower rod.

"You know you have a hit on your hands when a guest calls asking to purchase the exact bed they have slept in at your hotel," said Phil Cordell, senior vice president, Hampton. "Since we introduced the new Hampton bedding at our more than 1,350 Hampton hotels, our phones have been ringing off the hook with consumers demanding to know how to purchase the new bed. We're delighted to share the product of significant research, consumer testing and refinement with our consumers to allow them to enjoy the same level of rest in their homes as they do during their Hampton stays."

The guest room amenities are examples of the Make It Hampton initiative, which since January 2004 has introduced new products and services ranging from a new complimentary On the House([R]) hot breakfast and Hampton's On the Run breakfast bags[TM] to Purity Basics([R]) bath products and a curved shower rod, complimentary high-speed Internet access and the industry's easiest-to-set alarm clock/radio. Make It Hampton is the single largest and fastest transformation ever undertaken by a hotel brand to dramatically enhance the guest experience at each of its hotels.

To purchase any of the amenities listed below, visit hamptonhomecollection.com select the product you would like to purchase and submit your order online.

Tranquility Nights(TM) Mattress and Box Spring
Custom designed to Hilton's exact specifications, our bed is
posturized for added coil support and features a unique internal
design that prevents edge breakdown. An innovative, patented quilt
design and inviting plush top mattress improves circulation and
reduces nighttime restlessness.
Cal. King: $984.00
King: $984.00
Queen: $738.00
Full: $620.00
Twin: $342.00

Duvet Covers
Snowy white-on-white fabrication and a slightly puffed, jacquard-woven
pattern make our duvet cover an attractive addition to any bedroom
ensemble.
King: $240.00
Queen: $220.00
Full: $210.00

Duvet Insert
Luxurious and lofty, our duvet insert is fluffy and snuggle soft;
feather-light yet warm enough for every season.
King: $140.00
Queen: $130.00
Full: $120.00

Pillows
Sink into the comfort of our feather and down pillows, which offers a
supportive inner chamber of feathers surrounded by a dreamy layer of
pure, allergen-free goose down. Cambric cotton cover ensures ticklish
feathers won't sneak out.
For those with sensitive noses, Hampton offers our
Hypo-Allergenic/Synthetic Pillow -- a soft, 100% cotton cover
surrounds a generous helping of luxurious hypoallergenic polyester
fiber puffs.
Down Dreams Pillow: $50.00
Touch of Down Pillow: $60.00
Brentwood Cluster Pillow: $30.00
Hypo-Allergenic/Synthetic Pillow $30.00

Hampton Exclusive Clock Radio
Super-easy to set and highly programmable, our clock radio is designed
to respond to your needs with style. Digital AM/FM radio tuning,
automatic daylight-savings time switch, and a Sure Alarm battery
backup system mean you'll never miss a beat.
Price: $60.00

Prices are subject to change and do not include taxes or shipping and handling.

About Hampton Hotels

Hampton, which includes Hampton Inn and Hampton Inn & Suites hotels, is a mid-priced leader in the lodging segment. Hampton is part of Hilton Hotels Corporation, a leading global hospitality company with more than 2,800 hotels and 490,000 rooms in more than 80 countries, including 150,000 team members worldwide. The company owns, manages or franchises a hotel portfolio of some of the best known and most highly regarded hotel brands, including Hilton([R]), Conrad([R]), Coral by Hilton([R]), Doubletree([R]), Embassy Suites Hotels([R]), Hampton Inn([R]), Hampton Inn & Suites([R]), Hilton Garden Inn([R]), Hilton Grand Vacations([TM]), Homewood Suites by Hilton([R]), Scandicand The Waldorf=Astoria Collection[TM].