Business Services Industry
AutoTrader.Com Promotes Matt McKenna to Vice President, National Account Sales
Business Wire, Oct 18, 2006
ATLANTA -- AutoTrader.com, the smarter place to buy and sell a car, today announces the promotion of Matt McKenna to Vice President, National Account Sales. In his new role, McKenna will continue to oversee both the National Accounts Sales and Account Management teams, but he will also focus on increasing AutoTrader.com's new car-oriented content, while strengthening current partnerships and developing new business opportunities with automotive manufacturers. He will also continue to manage non-automotive advertisers. McKenna reports to Senior Vice President of Sales, Hal Greene.
McKenna joined AutoTrader.com in 2000 as the Director of Sales servicing Detroit-based clients and more recently he served as General Manager of National Accounts, helping to lead the way to AutoTrader.com's new car and certified pre-owned presence in the marketplace.
"Matt will continue to foster new OEM relationships as the automotive manufacturer landscape continues to evolve and expand," said Hal Greene, Senior Vice President of Sales, AutoTrader.com. "His specialty lies in developing opportunities for AutoTrader.com advertisers to better reach consumers in this true marketplace environment."
About AutoTrader.com
AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is the Internet's leading auto classifieds marketplace and consumer information website. AutoTrader.com aggregates in a single location more than 3 million vehicle listings from 40,000 dealers and 250,000 private owners, which provide the largest selection of vehicles attracting more than 11 million qualified buyers each month. Through innovative merchandising products such as multiple photos and comprehensive search functionality, AutoTrader.com unites buyer and seller online - dramatically improving the way people research, locate and advertise vehicles.
AutoTrader.com is a majority-owned subsidiary of Cox Enterprises. The venture capital firm Kleiner Perkins Caufield & Byers is also an investor.
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