Business Services Industry

Pearson Technology Group Develops Digital Short Cuts, Providing Readers With The Information They Need Now

Business Wire, Sept 20, 2006

INDIANAPOLIS -- Pearson Technology Group (PTG) announced today the launch of Short Cuts, a new digital product line. Short Cuts are concise PDF documents about a cutting-edge technology that shows great promise, or an existing technology that has reached the "tipping point" and is about to take off.

Authored by industry experts and best-selling authors, flagship Short Cuts include: Cheating Online Games by Gary McGraw and Greg Hoglund; Refactoring to Agility by Carol A. Wellington; and Using BusyBox by Christopher Hallinan. More than a dozen additional Short Cuts are scheduled to be published by the end of 2006.

Covering programming, databases, networking, engineering, security, and more, Short Cuts are developed to save readers time, show users how to solve a specific problem, or introduce a new topic. Varying from 50 to 150 pages in length, Short Cuts are available for sale on www.informit.com and the Pearson Technology Group imprint sites: Addison-Wesley Professional; Cisco Press; Exam Cram; IBM Press; Prentice Hall Professional; Que Publishing; Sams Publishing.

"Often when a hot topic emerges, our readers do not want to wait for the print book to publish," said Kourtnaye Sturgeon, Director of Marketing, Pearson Technology Group. "Short Cuts are quick to publish and provide valuable technical information in a timely way."

"PTG has a unique relationship with the authoring community," said Paul Boger, Vice President and Publisher at Pearson Education. "Readers of Short Cuts can expect the same level of quality, accuracy, knowledge, and insight they receive from our printed books, and gain access to the information sooner, but in a more portable form."

With a diverse lineup of published Short Cuts, including Using Google Spreadsheets, Understanding AJAX: Consuming the Sent Data with XML and JSON, What Is Six Sigma for Technical Processes?, a FileMaker 8 Calculation Functions, and array of Cisco certification Short Cuts helping candidates find the quickest way to exam success, the PTG imprints have even more digital products planned for 2007.

To view additional information on Short Cuts from PTG imprints, visit www.informit.com/shortcuts.> About Pearson Technology Group

With the most trusted and recognized brands in the computing arena, Pearson Technology Group is the world's leading publisher of books and training materials focused on advancing the skills of technical, business and professional computing consumers. Part of Pearson Education (NYSE:PSO), Pearson Technology Group is home to such renowned publishing brands as Addison-Wesley Professional, Adobe Press, Apple Certified, Cisco Press, New Riders Publishing, Peachpit Press, Prentice Hall Professional, and Sams Publishing.