iStockphoto Announces Plug-in to Allow Contributors to Upload Images Directly from Apple's Aperture Software

Business Wire, Sept 26, 2006

CALGARY, Alberta -- iStockphoto([R]), the world's leading community-powered marketplace for stock photography, illustrations and videos, today announced a new plug-in for Aperture 1.5, the latest version of Apple's revolutionary post-production tool for photographers. This tool allows iStockphoto artists to use Aperture to manage and tag their images, and batch-upload them directly to iStockphoto.com. The plug-in automatically pulls keyword and metadata information from Aperture, streamlining photographers' workflow, saving them time.

"iStockphoto is home to more than 25,000 photographers and we think Aperture is the perfect image workflow production tool for these artists," said Bruce Livingstone, CEO of iStockphoto. "By using our new plug-in for Aperture, our photographers have the ability to batch-upload their images directly to our site with all the right tags in place, greatly simplifying and streamlining the entire process."

"Aperture and iStockphoto, each in their own unique way, represent what is best about the renaissance that digital has brought to photography," said Rob Schoeben, Apple's vice president of Applications Product Marketing. "The collaborative workflow made possible by Aperture's export API and iStockphoto's new plug-in provides a great way to seamlessly connect local photographers to a vast online stock photography market."

The iStockphoto plug-in takes advantage of Aperture 1.5's new plug-in API, and can be downloaded for free directly from www.istockphoto.com/aperture. iStockphoto members can purchase Aperture 1.5 for $299 directly from the iStock store beginning in early October.

About iStockphoto

iStockphoto, http://www.istockphoto.com, the world's first, largest and most innovative community marketplace for digital imagery, pioneered the micropayment phenomenon in this industry, enabling buyers to license images for as little as a dollar. iStockphoto entered the stock video market in September of 2006, selling video for as low as $5 per 30-second clip. In partnership with its members, iStockphoto has turned community into commerce, transforming the digital imagery market by encouraging passionate dialogue and education, while making imagery affordable to businesses that may not have licensed imagery otherwise. iStockphoto is headquartered in Calgary, Alberta, Canada, and is a wholly-owned subsidiary of Getty Images.

iStock[TM], iStockalypse[TM] and iStockphoto([R]) are trademarks of iStockphoto Inc. All other company or product names are the registered trademarks or trademarks of their respective owners.