BitDefender Launches a New, Innovative Channel Partner Program for Resellers and Strategic Alliances

Business Wire, April 10, 2007

The new "On Target for Success" Channel partner program designs a custom plan for revenue creation around unique requirements

FORT LAUDERDALE, Fla. -- BitDefender[R], an award-winning provider of antivirus software and data security solutions, today launched "On Target for Success," a global, two-tiered, channel partner program designed to help resellers and strategic partners deliver the highest quality, highest value antivirus and data security software to their customers.

Membership in the partner program allows resellers and strategic partners to increase sales opportunities, expand market boundaries and differentiate themselves from their competition.

The On Target for Success channel partner program goes beyond a simple listing of program services and features. BitDefender's innovative approach assigns an account manager to customize a program/business plan that is specific to the member company - translating their business goals into a win-win service plan with defined responsibilities and timelines.

Through a tailored business plan, members have access to:

* Award-winning security solutions with proven competitive advantages

* The number one antivirus software solution as rated by a leading consumer magazine

* Free U.S.-based first-tier support services for both partner organizations and their customers

* Flexible pricing structures that create a competitive advantage in your business deals

* Marketing collateral, lead generation initiatives, sales, training and technical support efforts tailored to their specific goals

* A custom plan for revenue creation developed around their unique requirements

* Availability of NFR licenses with extended corporate evaluation periods

"BitDefender wants to partner with organizations that are eager to make commitments toward future business while benefiting from a relationship with the worlds fastest growing antivirus and data security software company," stated Keith Alston, BitDefender's director of channel sales. "By joining the On Target for Success channel partner program, resellers and strategic partners in the United States, Canada, Mexico and around the world can open new doors for increased sales."

For more information on the On Target for Success channel partner program, resellers and strategic partners should contact their sales representative, or email BitDefender at channel@bitdefender.com.

About BitDefender[R]

BitDefender is a leading global provider of security solutions that satisfy the protection requirements of today's computing environment. The company offers one of the industry's fastest and most effective lines of security software, setting new standards for threat prevention, timely detection and mitigation. BitDefender delivers products and services to over 41 million home and corporate users in more than 180 countries. BitDefender has offices in the United States, the United Kingdom, Germany, Spain and Romania. Further information about BitDefender can be obtained by visiting: http://www.bitdefender.com.