Regions Bank Launches the 2007 Southeastern Conference Trivia Challenge

Business Wire, April 12, 2007

Chance to Win Two Football Season Tickets to Your Favorite SEC School(a)

BIRMINGHAM, Ala. -- How well do you know your Southeastern Conference Sports, Regions Charity Classic Golf Tournament and Regions Bank trivia? You'll have a chance to test your knowledge with the second annual "Regions Southeastern Conference Trivia Challenge" online sweepstakes which began April 9, 2007, and will run through midnight May 6, 2007. Participants may enter the sweepstakes by visiting the Web site www.regionscharityclassic.com and correctly answering 10 trivia questions. A random drawing from all correct entries will be held on May 7 to determine the Grand Prize winner. The Grand Prize winner will receive:

* Two 2007 football season tickets to the home games of the Southeastern Conference ("SEC") school of the winner's choice (excluding the University of Florida) OR Two 2007-2008 basketball season tickets to home games of the University of Florida.(a)

* VIP Weekend at the Regions Charity Classic Golf Tournament for the winner and a guest, including deluxe hotel accommodations at the Renaissance Ross Bridge Resort and Spa, VIP tickets to the tournament for two, one $100 gift card to be used at Brock's Restaurant located inside the hotel, and one $100 merchandise gift card to be used in the Regions Charity Classic merchandise tent.

Please see www.regionscharityclassic.com for complete official sweepstakes rules and additional tournament information.(b)

"This is simply a fun way to create excitement about the golf tournament," says Scott Peters, chief marketing officer for Regions. "The SEC is one of the most dominant conferences in college sports as demonstrated by its many championship appearances, so what better contest reward than a chance to win season passes to see your favorite SEC team play football in the fall. And, as a bonus, you'll have a chance to enjoy the Regions Charity Classic in style with a VIP Weekend Package."

The Regions Charity Classic, presented by Bruno's Supermarkets, is part of the PGA Champion's Tour and will be held May 16-20, 2007, at the Robert Trent Jones Golf Trail at Ross Bridge in Hoover, Ala. A field of 78 golf professionals will be competing for a $1.6 million purse, with the winner receiving $240,000. Since its inception, the tournament foundation has raised more than $9 million for various charities.

"We want this championship to be fun, so we've tried to think of ways that everyone can get involved," adds Peters. "One of our values at the bank is "Enjoy Life" and this tournament is a perfect opportunity to do just that while contributing to local charities throughout the greater Birmingham area."

(a) Grand Prize winner will have the option of receiving two (2) 2007 football season tickets to the home games of any SEC school other than the University of Florida or two (2) 2007-2008 basketball season tickets to the home games of the University of Florida.

(b) No purchase, payment of any kind or banking relationship is required to enter or win. Void where prohibited. Open only to legal residents of the District of Columbia and the states of United States (except Rhode Island and New York) who are 18 years of age or older at time of entry. Odds of winning depend on number of eligible entries received. Grand Prize approximate retail value: $4900. See www.regionscharityclassic.com for official rules. Sponsors: Regions Charity Classic and Regions Financial Corporation.

About Regions

Regions Financial Corporation (NYSE: RF) is a member of the S&P 100 Index and Forbes Magazine's "Platinum 400" list of America's best big companies. With more than $140 billion in assets, Regions is one of the nation's largest full-service providers of consumer and commercial banking, trust, securities brokerage, mortgage and insurance products and services. Regions serves customers in 16 states across the South, Midwest and Texas, and through its subsidiary, Regions Bank, operates some 2,000 AmSouth and Regions banking offices and 2,600 ATMs. Its investment and securities brokerage, trust and asset management division, Morgan Keegan & Company Inc., provides services from over 400 offices. Additional information about Regions and its full line of products and services can be found at www.regions.com.