Business Services Industry
Fujitsu and mCosm Form Strategic Alliance for In-Store Digital Displays
Business Wire, April 26, 2007
Reseller Agreement Expands Fujitsu's Hardware Portfolio, Complements Existing In-Store Technology Offerings for Retailers
FRISCO, Texas -- Fujitsu Transaction Solutions Inc. and mCosm LLC today announced a strategic partnership under which Fujitsu will resell the Touch&Go[R] line of retail-ready interactive digital display systems to retailers throughout North America.
The agreement includes the Touch&Go Pricechecker, a self-service price-checking unit; Touch&Go Paige, a shelf-mounted, all-in-one computer and display; Touch&Go Paigezilla all-in-one computer and display with embedded printer; and the large format Touch&Go Messenger with interactive liquid crystal displays (LCDs).
"mCosm's Touch&Go product line complements our existing self-service solutions, and provides a new component to our digital marketing offering," said Ed Soladay, chief operating officer at Fujitsu Transaction Solutions. "Retailers now have more options from our expanded hardware portfolio, and the large 32-inch and 45-inch Messenger displays, specifically, offer a new and unique channel for enhanced store information and customer interaction."
"Our partnerships with Fujitsu and Micro Industries, the manufacturer of our Touch&Go products, will help drive the next generation of direct-to-consumer marketing for retailers," said John Curran, chief executive officer (CEO) of mCosm. "Our hardware offerings combine digital-signage and interactive technologies with solutions that are easily deployed and integrated in a retail environment."
mCosm's Touch&Go Messenger products, available in portrait or landscape format, are "all-in-one" computers with a LCD/Touch screen, ranging in size from 32-in. to 45-in. These interactive systems allow retailers to engage customers with in-store promotions using dynamic digital signage and interactive self-service applications. They also provide the flexibility to use a variety of different digital media types like video and Flash. Promotions and marketing messages can be easily changed "on the fly" remotely by retailers as needed.
About mCosm
mCosm, a subsidiary of Micro Industries Corporation, delivers next generation direct-to-consumer in-store strategic interactive marketing solutions that meet the digital signage and self-service needs of retailers and their customers. The company's Touch&Go Enterprise Remote Management System combined with Touch&Go Computers simplify the complexity and reduce the cost of content, devices, self-service applications and media management. For more information visit: www.mcosm.com.
About Fujitsu Transaction Solutions
Fujitsu Transaction Solutions Inc., a wholly owned subsidiary of Fujitsu Limited (TSE:6702), collaborates with retailing companies to relentlessly reduce their costs and facilitate consumer interactions that improve their profitability. Fujitsu's Pervasive Retailing(TM) approach enables companies to minimize the time, cost and risk of creating interoperability between disparate applications and devices that support a multitude of consumer touch points. Fujitsu's offering includes solution software, point-of-sale store technology, U-Scan self-checkout systems, self-ordering systems and multi-vendor lifecycle services. Customers include Canadian Tire, Chevron Corporation, Hallmark, H-E-B, Kroger, Loblaws, Nordstrom, Payless ShoeSource, PetSmart, Regal Cinema, Ross Dress for Less, Staples, Stop & Shop and The TJX Companies, among others. Web site: us.fujitsu.com/retailing.
mCosm is a registered trademark of mCosm LLC. Micro Industries is a registered trademark of Micro Industries Corporation. All rights reserved. All other legal marks are the property of their respective owners.
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