Business Services Industry
Teradata Warehouse Miner 5.1 Enables Businesses to Predict the Future
Business Wire, August 2, 2007
Open Analytic Environment Expands Data-Mining Technology Options While Leveraging the Teradata Database for In-Database Mining
DAYTON, Ohio -- Teradata, a division of NCR Corporation (NYSE:NCR), announced the availability of Teradata[R] Warehouse Miner 5.1, which enables data-mining technology from multiple vendors to be embedded and run within the Teradata enterprise data warehouse.
News Facts
* Teradata's powerful technology pushes beyond describing what happened last quarter, last week, yesterday and even intraday to better predict what is going to happen in the future. The technology uncovers relationships and patterns within the data that can be used to predict behavior and events. As a result, businesses can better understand customer behavior, identify unexpected opportunities, and anticipate opportunities and problems before they happen.
* Due to increasing customer adoption of in-database processing, Teradata has made 150 customer-requested enhancements to Teradata Warehouse Miner. One of the key improvements is the embedding of partner analytic applications that run within the database. The partners' applications are preconfigured and easily integrated into a customer's open enterprise warehouse environment. Neural network algorithms provided by StatSoft are just one example. Neural networks are a sophisticated statistical tool that is capable of identifying and evaluating the inter-relationship of a large number of variables at one time. They are capable of self-learning behavior.
* Neural network algorithms have many invaluable business and practical uses. They can be used to determine credit worthiness of an individual, detect and evaluate medical phenomena to support a treatment plan, and prevent fraud by recognizing a signature, including the velocity of a pen stroke of an individual consumer.
* In 1999, Teradata was the first database vendor to integrate the data-mining process into the database engine, thereby leveraging the inherent parallelism and processing power of Teradata. Teradata Warehouse Miner 5.1, as with previous versions, integrates data mining within a centralized data warehouse, streamlining the data-mining process and making it possible to mine massive volumes of data with improved accuracy and speed.
Quote
"Teradata's open analytic approach provides our customers with access to the best and most powerful technology from global data-mining partners, and leverages the power and performance of Teradata to optimize the data-mining process. The combination of the Teradata enterprise warehouse and partners' data-mining technologies provide our customers with superior predictive intelligence," said Randy Lea, vice president, Teradata products and services. "It's no longer a competitive advantage to just understand the past by looking in the rearview mirror; competitive differentiation is being driven by predicting what is going to happen just ahead or even around the corner."
Relevant Coverage, Links and Citations:
"FBI Hatches Massive Anti-Terror Data Mining Plan," Michael J. Sniffen, Associated Press, June 13, 2007 http://www.ecommercetimes.com/story/57821.html "Reaping Results: Data-Mining Goes Mainstream," Steve Lohr, The New York Times, Sunday business section, May 20, 2007 http://select.nytimes.com/gst/abstract.html?res=F00714F83A550C738EDDAC 0894DF404482 (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.) "Data Mining In Depth: Using Data Mining to Find Terrorists," Herb Edelstein, DM Review, May 2003 http://www.dmreview.com/article_sub.cfm?articleId=6655
Additional Information
Two Crows Consulting - http://www.twocrows.com/
The Data Warehousing Institute - http://www.tdwi.org/search.aspx
Teradata Warehouse Data Mining - http://www.teradata.com/t/page/85125/index.html
Teradata Advanced Analytics - http://www.teradata.com/t/page/44097/index.html
* In addition to embedding partners' technology within Teradata Warehouse Miner, Teradata has long provided optimization for the data-mining process by integrating with partners such as KXEN, SAS, SPSS and Fair Isaac. These partners use the XML-based Predictive Model Markup Language (PMML) to leverage the processing power of the Teradata warehouse. PMML is an open standard language that allows customers to share analytic models among applications, enabling them to easily port desktop and server-based analytic models to run within the Teradata warehouse.
* The expertise of the Teradata Professional Services consulting team, the world's largest team focused on data warehousing, empowers the IT professional, data miner and business user to work together to build data-mining competence regardless of the current level of proficiency. The hands-on mentoring approach of the Teradata consulting team helps businesses be more successful, more quickly.
Background
About Teradata Division
Teradata (www.teradata.com), a division of NCR Corporation (NYSE:NCR), is the global technology leader in enterprise data warehousing, analytic applications and data warehousing services. Organizations around the world rely on the power of Teradata's award-winning solutions to get a single, integrated view of their business to enhance decision-making, customer relationships and profitability. As a growing business, Teradata is always looking for outstanding talent. To learn more about Teradata career opportunities, visit www.teradata.com/careers.
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