AT&T Completes Acquisition of Ingenio

Business Wire, Dec 10, 2007

Pay Per Call Technology to Enable AT&T to Lead in Growing Performance-Based Advertising Trend

SAN ANTONIO -- AT&T Inc. (NYSE:T) announced today the completion of the acquisition of Ingenio, a leading provider of Pay Per Call([R]) technology. The combination will allow AT&T to better serve business directory and local search customers across its entire advertising and publishing portfolio. AT&T plans to quickly begin integrating Ingenio within AT&T's YELLOWPAGES.COM, and the organization will be overseen by Charles Stubbs, president and CEO of YELLOWPAGES.COM.

Integrating Ingenio's Pay Per Call solutions into AT&T's suite of offerings for advertisers will allow AT&T to provide additional options and tools for businesses to manage their advertising programs. The technology will provide an alternate performance-based lead-generation tool for businesses that want to reach customers.

"AT&T remains committed to providing advertisers with comprehensive solutions," said Ray Wilkins, AT&T group president-Diversified Business. "The addition of Ingenio's capabilities will give advertisers the flexibility to easily manage their advertising needs across all platforms -- online, mobile and print."

The transaction is expected to have minimal impact on AT&T's results, including earnings per share.

The addition of Ingenio's services further enhances AT&T's portfolio of directory and local search offerings. YELLOWPAGES.COM and AT&T Real Yellow Pages deliver unsurpassed visibility and value to advertisers. AT&T delivers print directories to more than 83 million residences and businesses in 22 states and has a premier online presence nationwide with the YELLOWPAGES.COM Network. Together, these products receive more than 5 billion consumer searches a year for local business information and provide more than 1 million advertisers with valuable sales leads to help their businesses grow.

Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.> About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.

(c) 2007 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.> About YELLOWPAGES.COM

YELLOWPAGES.COM LLC is a subsidiary of AT&T Inc. Formed in late 2004, the company operates a leading IYP and local search site, YELLOWPAGES.COM. The YELLOWPAGES.COM Nationwide Network provides exposure to up to more than 34 million monthly unique visitors (comScore Media Metrix, September 2007).

Cautionary Language Concerning Forward-Looking Statements

Information set forth in this news release contains financial estimates and other forward-looking statements that are subject to risks and uncertainties, and actual results may differ materially. A discussion of factors that may affect future results is contained in AT&T's filings with the Securities and Exchange Commission. AT&T disclaims any obligation to update or revise statements contained in this news release based on new information or otherwise.

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