Northwest Technology Companies on Display at the 2008 International CES

Business Wire, Dec 20, 2007

More Than 60 Northwest Companies to Exhibit at CES

ARLINGTON, Va. -- More than 60 technology companies from the Northwest region of the United States will showcase their latest consumer electronics products at the 2008 International CES - the world's largest consumer technology tradeshow. These exhibiting companies represent more than 30 consumer technology categories, including emerging technologies, gaming hardware and software and digital imaging.

The 2008 International CES runs January 7-10 in Las Vegas, Nevada and will feature 2,700 exhibitors debuting their latest innovations in consumer technology throughout a record-setting 1.8 million net square feet of exhibit space.

SIRAS.com recognizes the International CES as the biggest, most influential technology show around. "CES gives us the opportunity to meet with current and potential manufacturer and retailer clients to discuss the future of our industry and growth opportunities," said Peter Junger, president of Redmond, Washington based SIRAS.com. "This year we are showcasing our proven POS Electronic Product Registration system, with our new ROI guarantee, as well as SIRAS P.I., our new crime-fighting initiative geared towards helping retail loss prevention professionals and law enforcement track down, identify and recover stolen products."

Several key attractions are housed in and around the 2008 CES show floor. Key attractions include: BMW's Sauber F1 Team Pit Lane Park, featuring live racing from the BMW Sauber F1 Team and the Formula BMW Team; Content@CES, a must-see hub in the LVCC Central Hall featuring companies that create, deliver and distribute content; the Digital Imaging Showcase, featuring the latest digital imaging technologies from more than 30 companies; the Gaming Showcase, a key exhibit space highlighting the latest in gaming hardware and software and Wireless World, featuring the entire wireless technology value chain from manufacturers to distribution to content and accessories.

CES will host more than 20 market-specific TechZones. Several of these TechZones will be at the Sands/Venetian which also is home to the award-winning Innovations Showcase. These TechZones will highlight the latest innovations, technologies and trends in consumer electronics including IP, Mobile Internet & WiMax, NFC Forum, Podcasting and Robotics. More than 175 conference tracks begin Saturday, January 5, 2008 and focus on key industry segments such a digital imaging, emerging electronics, gaming, in-vehicle electronics, high-performance and home theater.

Wireless Audio is a major focus for Lakewood, Washington based SoundOn. "CES is the perfect medium for us to demonstrate our state-of-the-art wireless audio technologies and concepts to both consumers and buyers, as well as meet prospective companies looking for an ODM relationship to catapult them into the wireless audio industry," said Shaun Hong, vice president, sales and marketing, SoundOn. "Through a collision of fresh modern designs, industry-leading wireless audio technologies and consumer-driven features, SoundOn manifests several "world's first" wireless audio products. We believe freedom to move is freedom to live -- start living life with less wires."

For a complete listing of CES exhibitors by geographic location or product category, please visit our Exhibitor Directory online at CESweb.org.

Note to Journalists: Press and analyst registration plus detailed press conference information is available in the Press Room section of CESweb.org. Journalists are encouraged to arrive in Las Vegas by Saturday, January 5, 2008 to take advantage of all the pre-show press events, including State of the Industry, Audio Press Briefing and CES Unveiled, the official press event of the 2008 International CES all on January 5, 2008 in the Venetian.

About CEA:

The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $148 billion U.S. consumer electronics industry. More than 2,200 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES - Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA's industry services. Find CEA online at www.CE.org.

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